Wine & Tourism Marketing Manager

3 days ago


Cape Town, South Africa A24 Group Full time

**Wine & Tourism Marketing Manager**

**Overview**: Nestled in a cool climate region and proudly standing at number 53 among the world's best vineyards, Benguela Cove offers more than just exceptional wines. We provide unparalleled sustainable tourism experiences, ranging from aerial whale watching to unique wine tastings. As we continue to increase our presence in the wine and tourism sector, we are seeking a dedicated Wine & Tourism Marketing Manager to lead our efforts. This individual will breathe life into our vision, ensuring every offering - from our luxury villas to our enchanting vineyard safaris - resonates with our target audience.

**Key Responsibilities**:

- **Strategic Marketing Development**:

- Design and execute a comprehensive marketing strategy, emphasizing our distinct wine and tourism offerings.
- Understand market trends, competitor activities, and customer preferences to shape marketing decisions.
- **Digital & Traditional Campaigns**:

- Oversee the creation of engaging content, both digital and print, to highlight our diverse experiences such as wine tastings, pontoon boat rides, and the Moody Lagoon restaurant.
- Monitor and optimize campaign performance, ensuring a strong ROI.
- **Luxury Villas Promotion**:

- Curate and implement marketing campaigns tailored to our luxury villas, accentuating their exclusivity and charm.
- Collaborate with travel agencies, influencers, and media outlets to boost villa bookings.
- **Event Marketing**:

- Promote and market our events, weddings, and the adventure golf & splash facility to maximize attendance and ensure memorable experiences.
- Partner with event planners, bridal magazines, and family-oriented platforms to increase our reach.
- **Collaboration & Partnership Development**:

- Work closely with internal teams, such as those managing the helicopter trips, pontoon boat rides, and cellar experiences, ensuring a cohesive marketing approach.
- Develop and maintain relationships with tourism boards, local businesses, and other relevant stakeholders to enhance our visibility.
- **Budget Management**:

- Prepare and manage the annual marketing budget, ensuring every cent is well spent.

**Requirements**:

- Bachelor’s degree in Marketing, Tourism, or related field. A background in wines or viticulture is highly advantageous.
- Proven experience in the wine and/or tourism marketing sector.
- A deep understanding of digital marketing tools, trends, and platforms.
- Exceptional communication and interpersonal skills.
- A creative mind that can capture the essence of Benguela Cove and translate it into compelling campaigns.

**What We Offer**:

- Competitive salary.
- The chance to work in a diverse role, showcasing the best of what Hermanus, Western Cape has to offer.
- A supportive, collaborative, and innovative work environment.
- Opportunities for growth and continuous learning.

**Where?**

This position will not be based in Hermanus and will be based in the Cape Town Area


  • Wine Sales Manager

    2 days ago


    Cape Town, South Africa JHG Personnel Practitioners Full time

    **CAREER OPPORTUNITY - FRANSCHHOEK ENVIRONMENT** **WINE SALES MANAGER** Our client, a well-known and established wine and herbs estate located in Franschhoek, has a vacant position for a **WINE SALES MANAGER**. The estate produces well-known wines and herbs and has an upmarket restaurant and tasting room where the wines and farm produce can be enjoyed....


  • Cape Town, South Africa Asara Wine Estate & Hotel Full time

    Driver’s licence & own transport essential. **DUTIES** will include (but not be limited to): Act as an assistant to the Wine Sales Manager - draft mails to customers and potential new clients - maintaining & expanding of client data base - handle all basic correspondence between the estate & clients - order capturing - liaise with warehouse on orders -...

  • Lecturer: Tourism

    2 days ago


    Cape Town, South Africa Educor Full time

    **Lecturer: Tourism (JB2864)**: Cape Town City, Western Cape - Education **Lecturer**: **Tourism (JB2864)** **Cape town City** **Market Related** **PRIMARY PURPOSE OF THE JOB**: To undertake lecturing duties and the associated functions of preparation, assessment, moderation, and curriculum development. **REQUIREMENTS OF THE JOB**: Bachelor’s...

  • Lecturer: Tourism

    2 days ago


    Cape Town, South Africa Kontak Recruitment SA Full time

    Cape Town City, Western Cape - Education **Lecturer**: **Tourism (JB2864)** **Cape town City** **Market Related** **PRIMARY PURPOSE OF THE JOB**: To undertake lecturing duties and the associated functions of preparation, assessment, moderation, and curriculum development. **REQUIREMENTS OF THE JOB**: Bachelor’s Degree/relevant qualification in...


  • Cape Town, South Africa HR Genie Full time

    Our client is looking for a passionate and results-driven Business Development Manager (Wine) to lead export sales efforts and expand their wine portfolio in international markets. Responsibilities: Market Development: Identify and target new international markets for wine exports, focusing on building strong client relationships and expanding the brand's...


  • Cape Town, South Africa HR Genie Full time

    Our client is looking for a passionate and results-driven Business Development Manager (Wine) to lead export sales efforts and expand their wine portfolio in international markets.Responsibilities:Market Development: Identify and target new international markets for wine exports, focusing on building strong client relationships and expanding the brand's...


  • Cape Town, South Africa HR Genie Full time

    Our client is looking for a passionate and results-driven Business Development Manager (Wine) to lead export sales efforts and expand their wine portfolio in international markets. Responsibilities: Market Development: Identify and target new international markets for wine exports, focusing on building strong client relationships and expanding the brand's...

  • Sales Manager

    2 days ago


    Cape Town, South Africa Principal Class Placements cc Full time

    We're seeking an experienced & strategic Sales Manager to lead the charge in expanding the horizons of 2 prestigious award-wineries nestled in the heart of Cape Town and Paarl. Join a close-knit team dedicated to crafting the finest wines & play an integral role as their Sales Manager! 2 Stage Interview Process. **What the role will entail**: - Crafting...

  • Wine Sales Manager

    5 days ago


    Stellenbosch, Western Cape, South Africa HotelJobs.co.za Full time

    Join us at Kendrick Recruitment as we search for a dynamic Wine Sales Manager to join a prestigious boutique Wine Estate based in Stellenbosch. **About the Company**: Situated atop the Helshoogte Pass, our client, a boutique Wine Estate in Stellenbosch, offers the ultimate Cape Winelands experience. The Estate boasts fine dining, wine, exclusive boutiques,...


  • Stellenbosch, Western Cape, South Africa HotelJobs.co.za Full time

    Kendrick Recruitment is seeking a Digital Marketing & Design Coordinator at an upmarket wine estate! Position: Digital Marketing & Design Coordinator Location: Stellenbosch Type: Full-Time Kendrick Recruitment, a leading hospitality recruitment agency, offers an exciting opportunity for a Digital Marketing & Design Coordinator. You'll support the Head of...

  • Wine Co-ordinator

    1 week ago


    Cape Town, South Africa Carlysle Human Capital Full time

    **Key responsibilities include the following**: - Acceptance of all wine export orders and communication with the suppliers to facilitate the delivery of orders - Communication with suppliers in terms of future orders - Relationship building and visits to all wine suppliers - Negotiation and procurement with all wine suppliers - Maintaining and updating...


  • Cape Town CBD, South Africa Ayanda Mbanga Communications Full time

    Pioneering Marketing Leader WantedCape Town Tourism is searching for a visionary leader to craft a future-forward marketing strategy that inspires the world to explore Cape Town.About UsWe are a globally recognised Destination Management Organisation, on a mission to make Cape Town the most beloved, inclusive, and sustainable destination in the world.Job...


  • Stellenbosch, Western Cape, South Africa HotelJobs.co.za Full time

    We are looking for an experienced Duty Manager to join the team at this award winning Wine Estate in Stellenbosch. You must have a 4/5 Star background. Own transport is essential. Duty Manager who will be responsible for ensuring that the guest experience from arrival to departure is seamless in accordance with all policies and procedures set. Main...


  • Cape Town, South Africa Rory Mackie & Associates Full time

    Responsibilities will include, but not be limited to: - Creating marketing and sales plans together with the Local Sales Coordinator (SC) to best reach our client’s target audiences - both trade and consumer - Implementing marketing activities according to the agreed annual marketing plan - Communicating across all platforms to all stakeholder groups,...


  • Cape Town, South Africa Ntice Sourcing Solutions Full time

    If you have a passion for wine and alcohol sales, as well as international trade, along with the drive to build strong customer relationships, we encourage you to apply for this exciting opportunity A well-established export trading company is seeking a dynamic, target driven Business Development Manager , based in Bellville , Cape Town , with experience in...

  • Sales Manager

    2 days ago


    Cape Winelands, South Africa Arvo Pty Ltd Full time

    Job Title: Sales Manager Location: Wine farm is based in Hermanus . Ideal candidate will reside in Stellenbosch, Somerset West, or Durbanville (Hybrid) Employment Type: Full-Time Salary: R60,000 CTC per month Commission (to be discussed at interview stage) Position Overview Our client, a young and fast-growing wine business, is seeking a passionate and...

  • Wine Enthusiast

    5 days ago


    Cape Winelands, Western Cape, South Africa Merand Corbett & Associates Full time

    Western Cape, Winelands - R8000 - R12000 Monthly Basic Plus Commission (Yes) Wine Enthusiast required Are you temping in the wine industry currently and looking for a full time job? This well-established company is looking for looking for a confident individual who is passionate about wines. Are you a well-spoken and outgoing person who enjoys talking and...

  • Member Relationships

    18 hours ago


    Cape Town, South Africa Cape Town Tourism Full time

    Join Cape Town Tourism as our Member Relationships & Services Coordinator. **Why Choose Cape Town Tourism**: - Inspire Success: Fuel your passion and purpose by supporting our Industry Services Team as they support CTT members. - Embrace Innovation: Work with an agile team that is unafraid of ambitious challenges and eager to embrace change. - Lifelong...


  • Cape Town, South Africa EZ Shuttle Full time

    An individual with expert knowledge and experience in the in-bound Tourism market and it’s operators in SA to join our growing team. The role would involve the selling of an exciting new product/s to inbound operators based in SA, as well as assisting our operations and management team to assist in designing further products for this market. Someone with...


  • Cape Town, South Africa CME Recruitment Full time

    **Qualification, Experience and Essential Attributes** - A certification in Management, Communication and/or Tourism is advantageous - **At least 5 years of management experience in a senior position, with strong business acumen including ability to attract and manage customers, suppliers and staff with in a similar Tourism environment**: - A passion for...