Rsa - Recruitment Marketing Specialist
1 week ago
**Job no**: 514002
**Brand**: Flight Centre
**Work type**: Full time
**Location**: Johannesburg West
**Categories**: Marketing, Web, Creative & UX
**General Information**
**Job title**:
**Recruitment Marketing Specialist - People & Culture**
**Reports to**:
**Recruitment Business Leader**
**Purpose**:
The Recruitment Marketing Specialist will be responsible for implementing the external and internal Talent Acquisition Marketing strategy for Flight Centre Travel Group South Africa.
The role will be responsible for developing and implementing FCTG’s Employer Branding and Recruitment Marketing strategies by bringing modern marketing methods and tactics to the recruitment process in order to attract top talent in the market through our social media platforms
In the current environment, there is a need to be innovative and creative and have a strong working knowledge of current marketing and advertising trends.
The role will need to work closely with the internal comms and recruitment team.
Strong communication, design and technical platform management skills are essential, given this role is required to produce most of the communication collateral in-house to share on all social media platforms.
**Primary duties and responsibilities (KRAs)**
**Management of FCTG’s external recruitment strategy**:
- Create and implement external advertising campaigns across all brands to support staff growth. This can include copywriting, design, project planning, campaign management, budgeting and more
- Identify the tactics and platforms that will be most effective in reaching a specified target audience
- Act as the recruitment and education representative for internal communication requirements
- Communicate recruitment team to ensure strategy is widely understood and create buy-in for any internal stakeholders
**Budgeting and Reporting**:
- Track, measure and report on campaign results
**Employer Brand**:
- Help review, create and maintain EVP’s
- Exposure to Best Company To Work For, results as well as culture within
**Careers site and Alumni Page**:
- Maintain flightcentrecareers.co.za and create engaging content to increase traffic to the site alongside our web developer
- Creation of EDM’s, company and brand messages
**Stakeholder Relationships**:
- Manage relationships with suppliers where necessary
- Create associations with universities, local colleges, and opportunities for careers fairs
- Work collaboratively with the recruitment, internal comms, Flight Centre Foundation team to ensure marketing activity is aligned with company objectives
- Work collaboratively with other FCTG recruitment marketers that may sit in other global countries
**Job Requirements**
**Education and qualification**:
**Minimum requirements**
**Added advantage**
Marketing or business-related equivalent work experience
Other qualifications in Business or Change Management.
**Experience**:
**(Minimum level of experience required for the role)**
Minimum 2 years+ marketing and /or communications experience with a proven records working with business stakeholders.
Knowledge and understanding of communications strategies, communications principles, best practice and emerging trends and technologies.
Knowledge and 1 year experience with campaign management
Knowledge and 1 year experience around social media platforms
Recruitment marketing - advantageous
**Other**:
**Location**:
JNB Campus
Travelling:
As per business needs
Office hours:
To be discussed and confirmed
**Functional / job-related**
**Competency**
**Proficiency required**
Basic
Intermediate
Advanced
Strategic thinking
x
Stakeholder engagement
x
Communication and content
writing skill
x
Time management
x
Digital media and technical skills
x
Manage third parties
x
**Other / personal skills**
**Competency**
**Proficiency required**
Basic
Intermediate
Advanced
Self-Motivated
x
Self-Driven
x
Collaboration
x
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