Credit Digital Marketing Intern

2 weeks ago

Parow, South Africa The Foschini Group Full time

**Job ID**:17866**Position Type**:Full-Time**Job Function**:Marketing & Communications**Workplace Type**:
**Division**:TFG Financial Services**Province**:Western Cape**Location**:Cape Town North**Suburb**:Parow (Parow)Position Description:
**Job description**

This role requires a driven individual that will assist the digital and social media division of TFG Media in contributing to the division’s Key Performance Indicator’s (KPI’s),

The individual would report to a combined team across the digital and mobile entertainment portfolios.

The primary function of this role is to provide creative and strategic brand support to the DigitalTeam:

- Planning and execution of socia media campaigns across multiple brands
- Content creation (copywriting)
- Basic digital design (Photoshop, InDesign, Everlytic for example)
- Campaign data analytics
- SEO
- Research into digital subscription products and platforms
- Customer relationship management where required
- Performing ad hoc admin tasks when required
- Business skills such as ability to use would be an advantage

**Duties and Responsibilities**
- Understand and compile campaign analysis reports
- Brainstorm new ideas and strategies to attract different market segments to subscribe
- Monitor and report back on brand social media activity
- Create bespoke content for varying product campaigns (digital magazines, print magazines, mobile entertainment products)
- Research and advise on expanded use of QR codes internationally
- Research digifal magazine platforms in the e-commerce space
- Advise on latest social media tools and trends
- Assist with planning and execution of events
- Continually seek ways to improve customer experience and profitability
- Building and maintaining relationships with internal and external customers

**Requirements**:

- If possible a digital marketing degree, or business or equivalent diploma
- Computer literacy and well versed in using Microsoft Office tools (Word and Excel) will be advantageous
- High comfort level with all social media platforms
- Digital-first thinking
- Ability to work closely with all levels of people from management to research groups

**Competencies and behaviours for success**
- Excellent written communication and presentation skills
- Excellent understanding of digital marketing platforms
- Exceptionally keen desire to grow quickly and show results in digital and social media realms
- Attention to detail
- Ability to remain focussed and deliver results
- High resilience and agility with the ability to work well under pressure
- Able to work both independently and in groups
- Good interpersonal skills

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