Marketing Co-ordinator
2 weeks ago
**MAIN PURPOSE**:To support the Marketing team in coordinating and executing marketing activities in line with the Marketing Strategy.
**AREAS OF RESPONSIBILITY**:
- Provide administrative support to the Marketing team
- Contribute to marketing strategy and content creation
- Publish content on the company’s website and social media accounts and ensure that it adheres to the brand guidelines
- Offer 1st level responses on social channels
- Implement and report on return-on-investment measurement from digital campaigns
- Support and coordinate promotional events like exhibitions, conferences, webinars, etc
- Conduct market research to identify relevant events, associations, forums, platforms to contribute to the marketing strategy
- Administrate, analyse and report on questionnaires, consumer rating reports/ surveys, customer reviews, and other forms of customer feedback
- Maintenance and upkeep of customer master data records, like segmentation, categorisation, list creation, etc.
- Analyse and report on marketing analytics such as social media analytics, website analytics, rankings, etc.
- Preparing, formatting, and editing of content, manuals, presentations, procedures, forms, and similar documents.
- Any other administrative tasks as defined by the marketing manager from time to time
**MINIMUM REQUIREMENTS**:
- Marketing-related qualification (Bcom Marketing),
- Experience interpreting and pulling analytics reports (Google and Shopify analytics, Zoho analytics is a plus)
- 3+ Years marketing admin/coordinator work experience (B2B and international experience advantageous)
- Well-spoken with an excellent command of the English language
- Methodical, detailed, process-oriented
- Excellent computer skills (PowerPoint, Excel)
- Experience posting to social media channels
- Meticulous and very well organized
- Can prioritize and manage multiple concurrent deliverables
- Customer-service orientated
- Experience planning & booking International travel
- Experience organizing events and exhibitions
- Flexible on hours of operation - our customers are global
- Self-starter, who takes ownership and can execute
**Education**:
- Bachelors (required)
**Experience**:
- marketing coordination: 3 years (required)
- social media analytics: 3 years (required)
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