Programming Manager

1 week ago

Johannesburg, South Africa Primedia Broadcasting Recruiter Full time

Purpose of the role

The primary function of the role is to implement the station strategy and provide a productive and positive environment where on-air talent and support roles create excellent content to grow audiences
To coach on-air teams to reach their broadcasting potential
To fully support the commercial function in the business by driving revenue generation through ideation, seamless campaign executions and creating a client centric culture through-out the station
To collaborate with the various business departments to support building the station brand for consumers and clients
Job description
Sound of the station
Formulating and implementing programming strategy with station manager
Responsible for assisting in programming station for growth in key metrics i.e. exclusive listening and time spent listening
Leading the growth of 947’s share of audience in Gauteng
Building and growing the audience within target market in Gauteng
Conceptualising, creating new shows as well as settling these to achieve audience growth
Monitoring adherence to music and programming discipline by presenters and producers
Providing guidance and regular feedback to presenters and producers to enable growth and development
Facilitating knowledge sharing between producers
Improvement in the sound of the station by collaborating with the 947 music team
On-air direction to ensure delivery
Audience engagement in target market and in line with 947’s strategy
Partner with radio consultants to ensure growth in 947’s target audience
Ensure 947 brand positioning is reflected across all shows
Work with producers and on air talent to ensure tight programming in line with 947 strategy
Run daily calendar programming meetings to ensure programming team is fully briefed on station activities
Regular feedback sessions with hosts and producers through air checks, meetings and informally
Training and development
Provide support to HC by identifying training needs of presenters, content producers, technical producers and programming staff at 947
Assist with development of talent
Work with the Station Manager to ensure a succession plan is in place for key talent both On-Air, producers and admin staff.
Identifying skills, grooming and mentoring talent.
Always be on the lookout for new talent and develop a talent bank.
Develop creative solutions for clients
Responsible for general liaison between 947 programming and Sales
Together with the CS team, come up with concepts that fit the 947 brand
Support CS by attending internal and external client briefings and present proposals to clients
Be able to address all CS queries in relation to 947 properties
Ensure flawless implementation of sold campaigns by 947 programming team including 947 on-air talent
Explore for digital opportunities
Work closely with the Digital Producers and Digital Content Editors to improve and deepen our relationship with the listener
Ensure that the programming team effectively uses 947’s platforms to improve and deepen the station’s relationship with its clients by delivering on commercial campaigns
Interdependence
Facilitate communication and interdependence with 947 programming as well as between key stakeholders including marketing, sales and production.
Facilitate knowledge sharing across the Primedia Broadcasting music stations
Contribute to strategic planning
Take part in annual strategy discussions and assist on facilitating development of annual strategy for 947
Incorporate insights and data into programming decision making
Implement 947 strategy and ensure execution on all shows.

**REQUIREMENTS**:
Educational backround
Tertiary qualification
Additional management qualification will be an advantage
Knowledge required
Good knowledge of South African radio market, music radio format
Minimum five years Management experience in Commercial Music Radio, music programming and talent management experience
Strong editorial judgement across all areas of content
Senior level digital & social media experience
Strong leadership skills
Strong drive that evolves around innovation, creativity and execution excellence
Great management skills that balance the workflow between the creative and commercial teams
Experience and understanding of managing budgets
Experience in creating, publishing and interpreting radio audience measurement
Ability to operate in a demanding creative and analytical environment
Have an in-depth knowledge and understanding of how content works on different streaming and social media platforms (Facebook, Twitter, YouTube, Instagram etc.)
Ability to effectively communicate information and ideas in written presentations and video formats.
Strong administration skills and reporting ability
Exceed at building and maintaining relationships, internally and externally
A team player with the confidence to take the lead and guide on & off air talent
Exceptional communication skills
Computer literate, understand basic workings of the studio and the transmiss

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