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Digital Media Manager International
3 months ago
**Purpose of the job**
Strategic advisor to the entire OpCo on digital marketing media management with an overall responsibility for developing and managing value-adding media management initiatives across the full portfolio of brands as well as striving to surprise and delight through innovative media executions. Focus will be on optimizing returns on media investments and ensuring brands’ media investment delivers optimally on pre-determined communication objectives.
**Responsibilities**:
- Manage the media agency relationship
- This includes ensuring contractual compliance by working together with procurement on key
media buying deliverables (Qualitative buying parameters and savings commitments)
- Negotiation with key media partners together with agency investment lead
- Embedding the NewCo media planning principles and training agency teams on the Beer &
Cider category
- Guiding the agency and providing feedback on strategic recommendations made
- Interrogating the recommendations to ensure we are receiving the highest quality of plans that
will deliver results
- Transferring global media initiatives and driving local pilots to develop best practice
- Assisting agency and brand teams for billings
- Training and transferring of media capabilities within the brands teams
- Managing relationships with key global media partners and local media owners
- Profiling NewCo’s best practice within the global media community and the local media industry
- Distributing share of voice reports, trends and case studies to the Global Media team and with
the local brand teams, in summarized and digestible formats
**Skills**:
- Media relations
- Good communication
- An in depth understanding of all media platforms and buying thereof
- Knowledge of agency planning tools as well as dashboard understanding (analytical skills)
- Strong passion for digital and understanding of digital media technology (Demand Side
Platforms, Data Management Platforms, Verification Software, Reporting Dashboards)
**Qualifications**:
- 8+ years working experience in advertising media
- University degree
**Job Types**: Full-time, Permanent
**Education**:
- Bachelors (required)
**Experience**:
- advertising media: 8 years (required)
Ability to Commute:
- Stellenbosch, Western Cape (required)
Ability to Relocate:
- Stellenbosch, Western Cape: Relocate before starting work (required)
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