Starke Ayres: Sales Representative
2 months ago
Starke Ayres is the foremost African specialist and global supplier of premium vegetable, flower, and lawn seed varieties - both for commercial and home garden planting. The following position has become available for a Sales Representative, based in Pietermaritzburg. The purpose of this role is to maximize the returns from the sales of Starke Ayres’ approved range of products in his/her area within the framework of Company policy as determined from time to time.
**RESPONSIBILITIES**:
- Develops joint-business-plans for key customers, customer sales plans for the balance of customers
- Implements and monitors such strategy on a weekly, monthly, quarterly, and annual basis.
- Consistently achieves monthly, quarterly, and annual sales targets.
- Maximizes opportunities for closing a sale and drives market penetration, through sound commercial discussion and negotiation.
- Identifies priority products for his/her area, phased annually, seasonally, and monthly.
- Identifies priority customers in line with the priority products in his/her area.
- Canvasses existing and potential customers regularly in accordance with pre-determined sales routes, calling cycles and appointments.
- Updates existing and potential customers regularly with regards to product information, price lists, point of sales, specials etc.
- Drives priority products based on customer needs, internal strategy, and product benefits.
- Ensures that orders are executed correctly and timeously.
- Contacts customers regularly as per the call cycle, as well as pre-empting and addressing any potential problems swiftly and efficiently.
- Provides necessary advice and information which will ensure that the products are utilized to their maximum potential.
- Identifies and/or develops promotion/advertising opportunities in his/her sales area, ensuring a suitable return on investment is achieved.
- Participates actively in the planning and conducting of exhibitions, show-displays and in-store promotions, managing all expense to within the agreed budget
- Ensures shelf space and displays in outlets are of the highest standard (negotiate RSP’s, correct PI labels, maximise facings, stock rotation, expired stock removal, etc).
- Completes orders clearly and legibly, and with all details as prescribed.
- Supplies and updates stock forecasting budgets as and when required.
- Regularly submits feedback, expense claims and any other reports as may be required.
- Assists with the collection of outstanding debts
**REQUIREMENTS**:
**Education**:
- A tertiary qualification, preferably a Marketing Degree (NQF 7) (Preferential)
- Grade 12 (essential)
**Experience**:
- 3 years’ experience as a sales representative, preferably in the Retail industry
**Knowledge**:
- Advanced agricultural knowledge
- Advanced seed production knowledge
- Procurement processes knowledge
- Supply chain and logistics knowledge
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