Paid Search Manager
3 months ago
**JOB PURPOSE**
Plan, develop, execute, track and report across paid search and Google Ads display campaigns. Manage key media strategies across paid search, social and display channels, as well as effectively manage and optimize each channel and Google Ads display campaigns. Possess a firm understanding of the primary online marketing channels: SEO, paid search, social platforms, content marketing, targeting, and retargeting. Have working knowledge of the paid search platforms and implement campaigns and have the ability to work across multiple accounts on a daily basis, organize workflows and deliver on deadlines.
**RESPONSIBILITIES**
- Paid Search Planning
- Marketing Campaign Development
- Paid Media
- Project and Portfolio Management
- Stakeholder Engagement
- Budgeting
- Insights and Reporting
- Leadership and Direction
- Performance Management
- Continuous Improvement
- Team Capability Building
**SKILLS**
- Computer and System skills
- Commercial Acumen
- Costing and Budgeting
- Data Collection and analysis
- Information retrieval and searching
- Action Planning
- Planning and Organizing
- Policy and procedures
- Policy and Regulation
- Customer and Market Analysis
**EDUCATION**
General Education
- Grade 12/ SAQA Accredited Equivalent (Essential);
- Relevant degree and/or Diploma (Advantageous)
EXPERIENCE
General Experience
- 3-5 years' hands-on experience within a PPC campaign management environment (Essential);
- 3-5 years' digital marketing experience (Essential);
- Experience within a financial services industry and Ecommerce (Advantageous)
- Managerial Experience 2 or more years experience of planning and managing resources to deliver predetermined objectives as specified by more senior managers (Essential)
TASKS
- Responsible for the development of marketing campaigns using paid digital channels.
- Working closely with all media partners such as Google, Facebook and agencies.
- Developing and implementing campaign plans and optimisating to achieve key performance metrics by brand.
- Partner with marketing team members to develop integrated efforts across channels, on new and upcoming campaigns.
- Develop a total understanding of digital audiences marketing thought targeting technics.
- Provides campaign performance reporting and analysis on a daily, weekly and monthly basis.
- Work with Marketing Managers and channel peers, as needed, to finalise and agree budgets and volumes and KPI’s.
- Ongoing audits of search and display channels for each brand and provide insight as to how ROI can be increased.
- Responsible for the Adword budget allocation and planning, and subsequent reporting.
- Understand and manage creative campaigns to improve ad performance and quality CTRs.
- Work with Designers or Developers to optimize landing pages for optimum quality scores and create branding of banners, etc. for key data capture.
- Ensure evaluation and tracking to monitor campaigns and A/B testing setup and tracking is in place.
- Contribute to campaign performance reports, using data to tell stories, and provide actionable insights for team members as well as Marketing Managers and wider marketing team.
- Stay on top of the always-evolving digital marketing landscape, from industry news to emerging technology.
- Ongoing competitor research.
- Remain current with industry trends while continually leveraging new tools and industry best practices to boost efficiency of campaigns.
- Prioritize across dozens of opportunities focusing on the most productive tasks.
- Identify opportunities to grow leads and improve profitability of campaigns.
- Manage Paid Media Specialists.
-
Paid Search Manager
4 months ago
Midrand, South Africa Deka Minas (Pty) Ltd Full timePlan, develop, execute, track and report across paid search and Google Ads display campaigns. Manage key media strategies across paid search, social and display channels, as well as effectively manage and optimize each channel and Google Ads display campaigns. Possess a firm understanding of the primary online marketing channels: SEO, paid search, social...
-
Paid Search Manager
4 months ago
Midrand, South Africa Deka Minas (Pty) Ltd Full timePlan, develop, execute, track and report across paid search and Google Ads display campaigns. Manage key media strategies across paid search, social and display channels, as well as effectively manage and optimize each channel and Google Ads display campaigns. Possess a firm understanding of the primary online marketing channels: SEO, paid search, social...
-
Digital Marketing Specialist
7 days ago
Midrand, Gauteng, South Africa Deka Minas (Pty) Ltd Full timePaid Search Manager Job DescriptionWe are seeking a highly skilled Paid Search Manager to join our team at Deka Minas (Pty) Ltd. As a Paid Search Manager, you will be responsible for planning, developing, and executing paid search campaigns across various channels, including Google Ads and social media platforms.Key Responsibilities:Develop and implement...
-
Retail & Performance Marketing Manager
4 months ago
Midrand, South Africa Colgate-Palmolive Full timeNo Relocation Assistance Offered 159749 - Midrand, Gauteng, South Africa **Who We Are** Colgate-Palmolive Company is a caring, innovative growth company that is reimagining a healthier future for all people, their pets and our planet. Focused on Oral Care, Personal Care, Home Care and Pet Nutrition, we sell our products in more than 200 countries and...
-
Retail & Performance Marketing Manager
4 months ago
Midrand, South Africa Colgate-Palmolive Full timeNo Relocation Assistance Offered # 159749 - Midrand, Gauteng, South Africa Job Summary: The Retail Media and Performance Marketer role will focus on driving commercial campaigns through retail media and owned digital marketing channels with the objective to drive full funnel activity, sales uplift and media spend return on investment in coordination...
-
Digital Campaign Manager
3 months ago
Midrand, South Africa Vodafone Full time**Role Purpose/Business Unit**: Vodacom is on a journey to become the South Africa’s leading data company, moving from a handset retailer & network provider into a true marketing led business. We will achieve this and deliver on our brand purpose by providing the best voice and data experience in the industry. Central to our aspirations will be the ability...
-
Senior Pre-Paid Analyst
3 months ago
Midrand, South Africa Optimal Growth Technologies Full timeSenior Specialist: Pre Paid Analyst: Role purpose: As a Senior Specialist Prepaid Analytics your role will require you to work closely with stakeholders to assist in evaluating the performance of various products, campaigns, and other initiatives and to provide detailed recommendations and next steps. Your role will also require you to analyse market and...
-
Digital Marketing Strategist
4 days ago
Midrand, Gauteng, South Africa Decision Inc Full timeJob Title: Marketing SpecialistWe are seeking a highly skilled Marketing Specialist to join our team at Decision Inc. The ideal candidate will be responsible for developing and executing integrated marketing campaigns across various channels, including social media, email, paid media, and events, to drive high-quality leads and demand through effective...
-
Digital Marketing Strategist
1 week ago
Midrand, Gauteng, South Africa Decision Inc Full timeJob Title: Marketing SpecialistWe are seeking a highly skilled Marketing Specialist to join our team at Decision Inc. This individual will be responsible for developing and executing integrated marketing campaigns across various channels, including social media, email, paid media, and events, to drive high-quality leads and demand through effective nurture...
-
Digital Marketing Strategist
1 week ago
Midrand, Gauteng, South Africa Decision Inc Full timeJob Title: Marketing SpecialistWe are seeking an experienced Marketing Specialist to join our team at Decision Inc. The ideal candidate will be responsible for developing and executing integrated marketing campaigns across diverse channels, including social media, email, paid media, and events, to generate high-quality leads and drive demand through...
-
Digital Marketing Strategist
1 week ago
Midrand, Gauteng, South Africa Decision Inc Full timeJob Title: Marketing SpecialistWe are seeking a highly skilled Marketing Specialist to join our team at Decision Inc. The ideal candidate will be responsible for developing and executing integrated marketing campaigns across various channels, including social media, email, paid media, and events, to drive high-quality leads and demand through effective...
-
Digital Marketing Strategist
6 days ago
Midrand, Gauteng, South Africa Decision Inc Full timeJob Title: Marketing SpecialistWe are seeking an experienced Marketing Specialist to join our team at Decision Inc. The ideal candidate will be responsible for developing and executing integrated marketing campaigns across diverse channels, including social media, email, paid media, and events, to generate high-quality leads and drive demand through...
-
Digital Marketing Strategist
5 days ago
Midrand, Gauteng, South Africa Decision Inc Full timeJob Title: Marketing SpecialistWe are seeking an experienced Marketing Specialist to join our team at Decision Inc. The ideal candidate will be responsible for developing and executing integrated marketing campaigns across various channels, including social media, email, paid media, and events, to generate high-quality leads and drive demand through...
-
Digital Marketing Strategist
4 days ago
Midrand, Gauteng, South Africa Decision Inc Full timeJob Title: Marketing SpecialistWe are seeking an experienced Marketing Specialist to join our team at Decision Inc. The ideal candidate will be responsible for developing and executing integrated marketing campaigns across diverse channels, including social media, email, paid media, and events, to generate high-quality leads and drive demand through...
-
DevOps Engineer
3 days ago
Midrand, Gauteng, South Africa Elite Search Full timeJob Summary:We are seeking a highly skilled DevOps / Senior Linux Engineer to join our team at Elite Search. As a key member of our engineering team, you will be responsible for designing and delivering secure, reliable, and scalable solutions using continuous integration and deployment pipelines.Key Responsibilities:- Collaborate with fellow engineers and...
-
Retail & Performance Marketing Manager
4 months ago
Midrand, South Africa Colgate-Palmolive Company Full timeNo Relocation Assistance Offered# 159749 - Midrand, Gauteng, South AfricaWho We AreColgate-Palmolive Company is a caring, innovative growth company that is reimagining a healthier future for all people, their pets and our planet. Focused on Oral Care, Personal Care, Home Care and Pet Nutrition, we sell our products in more than 200 countries and territories...
-
Director of Operations
2 weeks ago
Midrand, Gauteng, South Africa Ntice Search Solutions Full timeNtice Search Solutions is seeking a seasoned professional to lead our client's manufacturing operations in Midrand.The ideal candidate will oversee all operational aspects within the food manufacturing environment, driving revenue growth and operational excellence while ensuring compliance with regulatory standards.Key Responsibilities:Revenue Growth and...
-
Marketing Specialist
1 week ago
Midrand, South Africa Decision Inc Full timeWe are looking for an experienced Marketing Specialist who will be responsible for the management of a portfolio of Decision Inc. with a focus on improving our return on investment using Social Media. The ideal candidate will be fluent in all aspects of social media and will be able to analyse data to inform strategy and decision making for the benefit of...
-
Midrand, Gauteng, South Africa Colgate-Palmolive Full timeJob SummaryWe are seeking a highly skilled Retail Media and Performance Marketing Manager to join our team. The successful candidate will be responsible for driving commercial campaigns through retail media and owned digital marketing channels, with a focus on driving full funnel activity, sales uplift, and media spend return on investment.Key...
-
Director of Operations
3 weeks ago
Midrand, Gauteng, South Africa Ntice Search Solutions Full timeNtice Search Solutions is seeking a seasoned professional to lead our manufacturing operations.The successful candidate will be responsible for driving revenue growth and operational excellence within our food manufacturing environment.Key Responsibilities:Drive Revenue Growth: Develop and implement strategies to increase revenue and improve operational...