Performance Team Lead

2 months ago

Cape Town, South Africa Dentsu Full time

The purpose of this role is to collaborate with the Digital Performance teams across disciplines to develop and execute innovative and creative solutions and strategies for our clients. This role requires you to develop best in class strategies and management across the Performance disciplines on assigned clients, to manage and develop the team and serve as a point of escalation as needed.

Job Description:
Key responsibilities:

- Works closely with Performance Heads, develops and evangelizes overall strategy and approach
- Lead digital conversations, strategies and relationships with clients and media brands
- Works on multiple, large or complex clients and develops overall strategy and goals for the team
- Responsible for the operational success of accounts, ensuring deliverables are met on time and on budget
- Plans account and growth opportunities, working closely with the client, team and media brands
- Provides day to day implementation, optimization and upload of client campaigns through direct input within all Paid Media platforms.
- Builds strong relationships across Client Services and other channel teams
- Project manage digital projects and ensure relationships with external stakeholders and engagement with staff are all managed effectively.
- Owning and managing platform strategy and plans key campaign efficiencies
- Critical focus on strategic reporting requirements and analysis (monthly / quarterly across Pods)
- Drive performance and efficiencies across Paid Media platforms through implementation
- Identifying and testing new channels to continue to meet or exceed established critical metrics
- Making sure the measurement plan is focused on key business objectives for client and accountability on reaching the KPI’s.
- Interprets performance reports to provide actionable insights and analysis to meet campaign objectives
- Provides accurate client communication that details performance and return on investment via campaign reporting and analysis

Data & Technology
- Working closely with Data & Tech team to share improved ideas, feedback on team & present results.
- Support clients to ensure they are maturing and getting the very most from their technologies and data
- Support the development and maintenance of productive relationships with technology vendors incl. Google
- Support the product offering pertaining to Holistic Search and AI
- Support the development of new services and processes to ensure our clients receive the best support and we maintain our competitive advantage

Client Service
- Ensure the teams are efficiently conducting day-to-day management of their accounts
- Managing client relationships and expectations
- Deadline and Project management
- Strategy guidance and input in order to drive the business objectives.
- Responsible for the quality of work completed by you and your team.
- Ensure teams are delivering-monthly reporting and insights sessions take place and that the actionable outcomes are implemented by you and your team.
- Attend key client and media brand meetings
- Support and drive the teams in the development of key client growth strategies in line with broader business objectives, driving output and agency collaboration
- Drive effective collaboration across Media Brand teams.

Commercial and service ownership- Overseeing the management of budget spend and campaigns across all digital channels to drive strong return on investment
- Driving growth and profit by ensuring seamless delivery
- Manages finances in compliance with related policies and procedures
- Revenue growth in upselling projects and tools and new business

Location:
Cape Town

Brand:
Amplifi

Time Type:
Full time

Contract Type:
Permanent

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