Digital Account Manager
2 weeks ago
The role: The Digital account manager will optimise the client's online presence through digital marketing strategies.
They will create strong relationships with clients and support them in the achievement of set digital marketing goals.
As a digital account manager, you should have experience in implementing complex, detailed digital strategies in an accurate and timely manner.
**Duties include**:
- Creating digital campaigns.
- Monitor clients' social media.
- Measure the success of marketing activities.
- Determine client needs by conducting in-person or electronic meetings to outline their digital goals.
- Develop digital strategy for assigned clients.
- Oversee the client's online presence and identifying areas of improvement.
- Present effective social media strategies and training to clients
- Analyse the effeicacy of digital strategies by tracking metrics such as customer conversion rates and cost-per-click.
- Create and maintain positive, long-term relationships with clients to build trust.
- Function as a point of contact for clients to address any digital management queries or concerns.
- Keeping abreast with the digital industry.
**Requirements**:
- Three years + experience in TTL and digital account management.
- Excellent knowledge of digital best practices, marketing strategies, and social media management.
- Proficiency in digital marketing tools.
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