Product Specialist

3 weeks ago

Midrand, South Africa ABBVIE Full time

**Purpose**

Execute brand strategy and tactics in field, sales performance, effectively manage assigned territory and targeted accounts, build strong customer relationships and customer needs solving capability to maximize short
- and long-term sales performance placing the patient into the center of any efforts and operating within AbbVie’s business code of conduct, policies and all applicable laws and regulations.

**Responsibilities**
- Deliver sales performance, brand KPIs, financial targets, marketing objectives to meet or exceed on those objectives.
- Create pre-call plan using SMART objectives and execute post-call evaluation to continuously improve sales performance.
- Effectively handle objections, misunderstandings, concerns and consistently gain logical and reasonable calls to action to close on every sales call.
- Proactively and continuously aspire to serve customer needs, customer expectations and challenges to build trusted customer relationships and to achieve win-win agreements between AbbVie and customers.
- Develop and execute a call plan that achieves set call metrics and optimizes coverage and frequency to key customers to maximize access and sales opportunities.
- Continuously build understanding on customer needs and expectations, territory market landscape, competitors, market segments/dynamics, accounts, disease, product, clinical and sales expertise and share this market intelligence information with in-field team, brand team and sales manager to achieve alignment, to anticipate environmental changes and challenges and to optimize brand strategy and its execution.
- Differentiate AbbVie’s value proposition with health providers assigned and identify, develop, and maintain disease state experts and speakers/advocates to maximize brand performance.

**Geographical location**
- Johannesburg and Pretoria 80%
- Free State, Mpumalanga, Northwest 20%

**Key Stakeholders**

Neurlogists; Rehab GPs; Rehab multi-disciplinary team including but not limited to Physiotherapists, and Occupational Therapists.

**Qualifications**

Bachelor's degree in biological sciences, pharmacy, business related field, or equivalent.

Required
- Proven history of success in selling and exceptional presentation skills.
- Demonstrates in-depth scientific, therapeutic, product, and competitive knowledge and recognized as an expert resource by all relevant stakeholders.
- Strong business acumen and proficient use of business tools; possesses strategic and critical thinking capabilities.
- Proactively identifies customer style / behavior and quickly adapts all aspects of selling.
- Understands and leverages findings to develop sales strategies.

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