Digital Marketing Manager
4 weeks ago
**Responsibilities**:
- Develop and implement marketing strategies to enhance the company’s brand and increase market share.
- Conduct market research and analysis to understand industry trends and competitor activities, providing support for decision-making.
- Lead and manage the marketing team, establishing work plans and overseeing execution.
- Execute digital marketing campaigns, including but not limited to social media, SEO, content marketing, and online advertising.
- Collaborate with sales, product, and customer service departments to ensure marketing strategies align with business goals.
- Develop and manage the marketing budget, ensuring efficient resource utilization.
- Analyze and evaluate the effectiveness of marketing activities, continuously optimizing marketing strategies.
**Requirements**:
- Bachelor’s degree or higher in Marketing, Business Administration, or related fields.
- Clear strategic thinking and strong leadership skills, capable of maintaining high performance under pressure.
- Extensive experience in digital marketing, familiar with the latest digital marketing tools and trends.
- Excellent communication and coordination skills, able to effectively integrate internal and external resources.
- Data-driven decision-making ability, capable of guiding marketing strategies through data analysis.
**Job Types**: Full-time, Permanent
Pay: R35 000,00 - R60 000,00 per month
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