Senior Digital Copywriter
2 weeks ago
-Introduction
At Momentum Multiply, we strive to bring more wellness to more people for less, and the best way for us to achieve this is through our marketing and communication talent. We are looking for a well-versed, vibrant, and digital-savvy individual to join our marketing team in taking Momentum Multiply to the next level.
Role Purpose
Provide specialist writing, language advisory and editing services in a digital content capacity, managing and ensuring adherence to professional language standards and editing guidelines.
Requirements
**Experience**
- 3-5 years relevant experience in copywriting or related field (essential)
- Experience in digital contentment management of:
- Optimisation for SEO
- Tracking of links
- Paid adverts
- Web content updates
- Relevant degree in English, Journalism or Linguistics or Marketing or Communication
- Professional command of the English language
- Advanced computer skills
- The ability to write clear, compelling, original copy
- Knowledge of the Financial Services Industry
- Knowledge of content development
- Good understanding of communication functions and relevant best practices
- A good understanding of new developments in writing
Duties & Responsibilities
- Take ownership, manage, and drive the digital content and copy relating to the brand and products on the various digital platforms.
- Generate, manage, and optimise content according to SEO.
- Track and use various management systems to analyze digital platform traffic and users engagement metrics, and report on initiatives to service improvement on content engagement.
- Create and maintain a digital content roadmap that schedules all aspects of the creation and delivery of content throughout the year.
- Develop and implement language guidelines for the communication functions.
- Liaise with stakeholders in order to obtain understanding of language and editing requirements.
- Provide editing, and language services for communication within agreed timelines.
- Ensure professional Plain Language standards are maintained, by providing a reviewing function to the communications team for all communications on behalf of key stakeholders.
- Develop and create awareness of frameworks for writing when required.
- Create internal communications for publications and electronic communications, as well as, initiatives for promoting business and project writing.
Competencies
- **Examining Information**: Analyses and processes information; asks probing questions; strives to find solutions to problems.,
- **Generating Ideas**: Is creative in producing ideas; assumes an original approach when generating ideas; adopts radical solutions.,
- **Articulating Information**: Is articulate in giving presentations; is eloquent and explains things well; projects social confidence when articulating information.,
- **Inviting Feedback**: Is receptive to feedback and acknowledges criticism; open to critique and critical thinking; gathers feedback from others.,
- **Meeting Timescales**: Is target focused and meets deadlines; is punctual and keeps to schedule; is reliable in finishing tasks.,
- **Checking Things**: Is meticulous in finding errors; ensures accuracy by being thorough and checking details; produces high quality work by being detailed.,
- **Managing Tasks**: Manages tasks by being organised and methodical; plans activities systematically; sets priorities for tasks.,
- **Upholding Standards**: Behaves ethically and justly; is discreet and maintains confidentiality; meets commitments by acting with integrity.
- Policy
We are committed to Employment Equity, diversity and inclusion when recruiting internally and externally. All appointments are made in alignment to our Employment Equity goals and we encourage people with disabilities to apply.
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