Business Unit Director

6 days ago


Gauteng, South Africa Avatar Agency Full time

**Role Overview**

The BUD assumes overall responsibility for account performance, profitability, and growth of the client brands within their portfolio. As such, he/she must recognize his/her prime **responsibility for ensuring the quality of the agency’s product**, particularly the strategic and creative product, and for **inspiring** the highest standards in other team members.

This role is furthermore responsible for the agency's reputation; for getting and selling great work; and for constantly adding value by acting as a client business partner. Comfortably identifying new business development opportunities and capitalizing on additional revenue growth.

**Competencies**
- Need to be a visionary, strategic, analytical, and forward-thinking leader.
- Self-motivated, flexible, and possess high mental agility to work in an agile and fast-paced environment.
- Excellent leadership, interpersonal, communication, presentation, and organizational skills.
- A natural business leader with a talent for business development and an excellent understanding of commercial expertise.
- Highly professional, articulate, confident and self-reliant.
- Must be committed to continuous learning and development.

**Duties**

**Client Management**:

- Has a deep understanding of the client's business and the key broader factors and trends shaping their market and categories, looking for opportunities to engage in broader business dialogue with clients.
- Render a professional and strategic advisory service by providing strategic input on the challenges clients face and disseminating interesting pieces relevant to client / creative / strategy.
- Builds strong and enduring relationships with clients, professionally and socially.
- Continuously improve output and provide (and ensure) the very highest levels of service excellence, inspiring a drive for creative and strategic distinction by understanding local and global competitor environments to best inform opportunities and threats.
- Guiding and interrogating the brand strategy within the context of the broader business, financial, cultural, and social environments
- Champions the agency’s work produced and presents a united stance on agency recommendations (i.e. support and endorse agency output).
- Is an excellent judge of creative work and is willing and able to argue a case in any client/agency forum.
- Creating a climate that is conducive to the promoting of new idea generationthat is solutions-driven and able to recognize when an idea has the potential to work across multiple touchpoints and to encourage creatives to go further than the brief

**Finance**:

- In-depth understanding of client contract/retainer / in-scope / out-of-scope / WIP / forecasting of client billing/income budgets and managing profitability of time and hard costs of each job.
- Accountable for resource management, over/under burn against retainer / SOW.
- Ensures timeous and accurate billing processes, ensuring that preparation and presentation of accounts are executed invoices are checked against quotes and budgets, and that all CEs / POs are billed timeously and before jobs are closed, obtain Age Analyses and secure client payment.
- Responsible for maximizing account billings and revenue and for seeking out additional revenue opportunities
- Ensures self and team’s timesheets are always up to date and accurate

**Operations**:

- Assist in improving agency operations, recommending better workflow and processes to increase accountability, productivity, and faster turnaround times - briefing sessions and kickstarts.
- Builds respect and loyal commitment of team members, other departments, and the agency as a whole.
- Champion the agency’s philosophy of brilliant basics and imaginative provocation.
- Report to leadership on client and team health, financials, operational challenges, and opportunities.

**Qualifications & Experience**
- Qualification in relevant field
- Achieved success in developing fully integrated campaigns and proven experience in managing multiple projects and partners with a strong understanding of digital services and products across data, media, and content.
- Must have a minimum of 10 years of solid brand and advertising communications background with working experience in the marketing, advertising, digital, or communications industry.
- Must be an adrenaline junkie with a solutions-driven approach, with proven experience in building great proactive client relationships.
- Has an entrepreneurial?flair with a nose for new business opportunities and exceptional business acumen.
- Must possess a thorough understanding of integrated and interactive communications, delivery systems, processes, as well as industry best practices.
- Has a thorough understanding of the ASA Advertising Code and Consumer Protection Act



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