Starke Ayres: Regional Sales Manager
13 hours ago
A Regional Sales Manager position has become available in the Commercial Seed Sales Department. The purpose of this role is to maximize returns from the sales of Starke Ayres’ approved range of products by coordinating and managing the Company’s sales efforts in his/her region within the framework of company policy as determined from time to time.
**Responsibilities**:
- Determines the regional market potential by sales area of Starke Ayres’ and Kombat range of products.
- Develops and implements a regional marketing plan and sales strategy, based on market potential, identified priority products, customers, and projected market share.
- Annually submits regional sales objectives by sales area phased monthly.
- Supervises and monitors the regional marketing plan and sales strategy and motivates adjustments as and when required.
- Determines regional promotion/advertising needs and formulates and implements an effective product support programme in conjunction with the National Product Manager.
- Develops a Joint Business Plan for every allocated Key/ Group Account, and continues to update them as and when necessary
- Works closely and in a positive manner with buyers from the allocated accounts to negotiate, and then implement, the actions identified in each Joint Business Plan.
- Influences and works through the national sales team to execute the relevant elements of the respective Joint Business Plan.
- Annually submits a financial budget based on projected regional sales/marketing expenses and capital expenditure in his/her region.
- Monitors and controls his/her region's expenses motivating adjustments as and when required.
- Evaluates Starke Ayres’ product range in his/her region on an ongoing basis, identifies weaknesses and makes recommendations with regard to new product introductions and deletions. - Motivates and supports regional sales personnel, maintaining high morale at all times.
- Evaluates the performance of regional sales personnel on a regular basis, take corrective action as and when necessary, as well as recommend and motivate salary adjustments and promotions where relevant.
- Creates a culture of superior customer service amongst regional sales personnel and 3rd party agencies and organisations
- Submits monthly and other reports promptly as required.
**Requirements**:
- B.Comm Marketing degree or similar
- Sales /Marketing / Presentation Skills / Computer Literacy
- Ideal: Personnel Management
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