Marketing Assistant

**MARKETING ASSISTANT**

**GENERAL ACCOUNTABILITY**:
With a direct report to the Marketing Manager, this position has a responsibility for ensuring that all marketing operational activities within the scope of duties are executed in a timely, organized manner to support the objectives of Manitou MEA subsidiary and its Dealer Network. The Marketing Assistant will collaborate with key players on our aftermarket, sales & marketing team as well as our dealers and Manitou Centres to make sure that each project gets the resources and attention it needs to be successful.

**DUTIES AND RESPONSIBILITIES**:

- **GRAPHIC DESIGN**:

- Vehicle signage design and arrangements
- Building signage
- **EVENTS**:

- Annual dealer conference arrangements.
- Customer and internal events
- Industry exhibitions & summits
- Customer golf days, and other related customer entertainment events
- Create project lists and ensure milestones are met timeously
- **MEDIA AND COMMS**:

- Managing and maintaining print and electronic adverts, listings, subscriptions and profiles
- Ensuring that digital campaigns are regularly updated with fresh content - display & search ads
- Management of the annual media schedule and the tracking of results thereof
- Managing social media platforms and content schedule - Facebook, Instagram, LinkedIn and YouTube
- Website monitoring MSA/Centre website and keep relevant & updated
- Video editing of in-house short videos
- The design and coordination of mail shots to customer database on a regular basis and tracking the effectiveness thereof
- Dealer marketing support
- **ADMINISTRATION**:

- Ordering and artwork design & approval of all marketing materials and giveaways such as brochures, models, handouts, calendars/diaries, prizes, etc.
- Manage marketing stock and distribution of handouts as well as maintain stock levels
- Management of equipment register and ensuring all signage and equipment is in good working order
- Management of invoicing to dealers and Manitou Centres
- Ensure all dealer lists are always updated
- Keep track of enquiries received via all known communication channels.
- Marketing admin and budget control.
- Monthly website and social media analytics and reporting
- Any other support required by the subsidiary as agreed upon by your direct manager
- **STRATEGIC BENCHMARKING**:

- Conduct quarterly audits on dealer websites and social media platforms to ensure adherence to Corporate Identity and up-to-date content
- Scouring of magazines and online publications for relevant industry developments.
- Competitor analysis of social media
- reports to be done quarterly
- Competitor analysis of websites
- report and suggestions
- Competitor analysis of print & digital advertising

**EDUCATION**:

- Marketing degree or Diploma with at least NQF level 6
- Intermediate graphic design skills using InDesign, Illustrator and Photoshop software
- Intermediate level on MS Word, MS Excel and MS PowerPoint

**EXPERIENCE**:

- At least 2 years’ experience in a similar position.

**COMPETENCIES AND SKILLS**:

- Strong attention to detail
- Must be motivated and able to work with mínimal supervision
- Exceptional verbal and written communication skills
- Organizational skills
- Team player
- Self-starter
- Ability to work with people at all levels of the organization, both locally and internationally.
- Creativity, and ability to generate current/trendy ideas
- Basic video production, content writing and editing.

**INTERNAL/EXTERNAL CONNECTIONS**:

- Works across all departments locally as well as the marketing department at Headquarters in France.
- Manitou Centres
- Manitou MEA dealerships.
- Marketing suppliers.
- Agencies
- Customers

**LOCATION & EXPECTED TRAVEL**:

- This position is based in Proton Industrial Park, South Africa.
- Limited amount of travel both nationally and internationally may be required.

**Job Types**: Full-time, Permanent

Pay: R16,000.00 - R17,000.00 per month

Application Question(s):

- Do you have a Diploma or Degree in Marketing?
- Do you have Intermediate graphic design skills using InDesign, Illustrator and Photoshop software
- What is your current salary?
- Why do you want to leave your current employer?

**Education**:

- Diploma (preferred)