Brand Manager

2 months ago


Johannesburg, South Africa Aspen Pharma Group Full time

**COMPANY DESCRIPTION**

We are a global specialty and branded pharmaceutical company, improving the health of patients across the world through our high quality and affordable medicines. Active at every stage of the value chain, we are uniquely diversi?ed by geography, product and manufacturing capability.

Aspen is a dynamic organisation built on entrepreneurial strength and forward-thinking minds. We attract high performing individuals who are passionate about their career and have a desire to exceed expectations. At aspen, not only do we source for the best talent, but we also provide a host of opportunities for continuous development.

The Group’s key business segments are Manufacturing and Commercial Pharmaceuticals comprising Regional Brands and Sterile Focus Brands. We have approximately 9 100 employees at 69 established offices in over 50 countries and we improve the health of patients in more than 150 countries through our high quality, affordable medicines.

**OBJECTIVE OF ROLE**

Drive sustainable, profitable growth of the product portfolios/ therapeutic categories with appropriate Strategic direction, brand stewardship and commercial acumen.

**KEY RESPONSIBILITIES**
- (The primary tasks, functions, and deliverables of the role)
- Strategic Decision making
- Market analysis and insight
- Develop portfolio/brand strategy for sustainable business growth and profitability
- Successful implementation and monitor the roll out of the above with the required measurements in place for
- successful outcomes
- Anticipate future trends in disease management and the market environment
- Ability to set sales budgets in Line with the company’s growth ambitions
- Compile and manage advertising budget and spend
- Ability to manage the cross functional networks and channel resources for the portfolio to drive profitable growth
- with the required and shared accountability to achieve business targets
- Ability to interpret and implement insights drawn from a variety of internal and external data sources as result of the required interactions
- Forecasting accuracy and stock management which entails minimizing write-off costs and returns, monitoring and
- Managing wholesalers’ stock holding and backorders.
- Maintaining portfolio profitability through pricing strategies, profit margins and batch MOQ’s
- Accurately assess market potential by preparing product P&L’s to successfully implement new product launches
- Evaluate Congress attendance and participation to maximize ROI
- Innovative way of thinking to secure a competitive advantage
- Provide creative direction for brand/ portfolios strategies and manage Agency outcomes
- Pipeline management to secure future portfolio assets
- Quality assessments of portfolio/ brand strategy implementation through in field visits

**EDUCATIONAL REQUIREMENTS**
- Grade 12 is a minimum requirement
- Relevant Marketing/Health Science qualification

**KNOWLEDGE & EXPERIENCE REQUIREMENTS**
- 10+ years’ experience within the pharmaceutical industry
- 5-10 years brand management within the pharmaceutical industry
- Strong Relationships with KOL’s in Endocrinology, Neurology, Haematology or Gastroenterology will be required
- Applicable industry knowledge
- Financial literacy

**SOFT SKILLS REQUIREMENTS**
- Commercial acumen
- Analytical skills
- Commercial capability
- Solution orientated
- Project management
- Networking ability
- Innovative way of thinking to secure a competitive advantage
- Interpersonal skills
- Ability to perform under pressure
- Self-starter and self -motivated
- Sense of urgency in resolution of customer queries Prioritizing and planning
- Verbal and written communication skills
- Aptitude for continuous learning
- Influential and impactful presentation skills
- Adaptability and flexibility in a changing environment

**COMPUTER SKILLS REQUIRED**
- Proficiency in Excel, PowerPoint, Outlook, and Word
- Ability to work on QlikView models is advantageous


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