Marketing Coordinator
7 days ago
Inherent requirements:
- Relevant tertiary qualification in Marketing, Communications or Media field
- Minimum 3 years’ experience in Marketing or a similar role
- Social media management experience
- Familiarity with the latest marketing trends and best practices
- Basic design skills
- Excellent command of written English with copy accuracy
- High level of digital competency
- Valid driver’s license and own reliable vehicle Preferred requirements:
- Experience working with lead generation platforms
- Working experience in the Training and Development industry
- Understanding of Search Engine Optimization’s (SEO) Duties and responsibilities:
- Create and respond to opportunities for brand awareness and maintain brand equity
- Contribute to the strategic marketing plans and perform market research
- Continuously gather and share insight on any competitor activities
- Coordinating and updating all marketing reports
- Form brand partnerships and maximise opportunities through collaboration and execution
- Develop and execute marketing campaigns, communication plans, media plans and content plans
- Develop strong business relationships with all divisions, vendors, and peers
- Digital content development for various owned and paid channels
- Ensure brand consistency across all marketing collateral and touch points
- Implement and coordinate all marketing activities across all brands in the Training and Consulting Cluster
Duties and responsibilities:
- Investigate opportunities that brands can leverage on and develop action plans
- Coordinate suppliers, Copywriters, Design Teams / agencies to successfully complete all activities
- Management of various marketing initiatives from planning to execution e.g., events, activation, trade shows, brand materials development, video shoots etc.
- Provide general admin support
- Recommend and develop initiatives and targeted campaigns to support the Sales Teams
- Support the PR team on media kits development and media events
- Track and analyse marketing budget, inventory, and spend and report on monthly basis
- Manage and develop Interns in line with business objectives Character traits:
- Attention to detail
- Creative and eager to continue learning
- Critical thinker
- Driven
- Excellent attention to detail
- Well organised and self-motivated
- Confident and outgoing personality
- Methodical
- Thrives in driving projects to completion and working well under pressure
- Works well in a team
**Job Types**: Full-time, Permanent
Ability to commute/relocate:
- Johannesburg, Gauteng: Reliably commute or planning to relocate before starting work (required)
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