Marketing Coordinator

5 days ago


Cape Town, South Africa TSIBA Full time

Brand and digital media (40%)

Supports marketing and relationship leads with all digital marketing activities including:
Implementation of social media strategy with the aim of driving use of platforms including: website, blog, Twitter, Facebook
Keeping social marketing mediums up to date by curating, sourcing and writing content
Assist with website development, evolution, user statistics tracking and CMS
Implementation and management of digital recruitment campaigns
Supports communication with TSIBA Friends - bulk-mailing newsletters, wish-lists, volunteers
Supports Marketing Lead with development of Annual Progress Report and First and Second Semester Reviews.
Updates marketing materials for TSIBA’s offerings, including all brochures
Liaises with designers, printers for artwork & stock and project managing deadline
Supports TSIBA brand design efforts to enhance student recruitment in collaboration with Relationships Lead
Alumni Management - Collaborate with Student & Graduate Placement Officers to activate Alumni Comms Strategy (Alumni Newsletter, Social Media Marketing, Blog Posts, Success Stories etc.)
Facilitation and Delivery of an Alumni Mentorship Program (TSIBA Student and Alumni relationship) Brand administration (30%)

Supports all governance and administration requirements of the TSIBA Brand team.
Process Purchase Orders and internal Brand meetings
Interfaces with Student Support office, Student Representative Council (SRC) and TSIBA Students for collection of student ‘Stories’ data and images
Performs ad hoc Brand related duties for TSIBA CEO and Head of Fundraising and Brand
Manages stock and sales of TSIBA Branded Merchandise
Supports ongoing recording and archiving for brand and marketing purposes: photographs, events, anecdote, media news-clippings/media monitoring Events (30%)

Supports Brand in coordination and project management of key events, including Annual Graduation, Annual Appreciation, Webinars and other brand related events
Provides administrative support for event management under the auspices of TSIBA Brand function
Supports the planning, coordination and implementation of student specific recruitment events and projects
Enables Relationships Lead in implementation of student recruitment planning and event coordination

**REQUIREMENTS**:
**Experience and qualifications**:
Bachelor’s degree (preferably in Marketing / Brand field)
Digital design experience and proven ability
Brand and Digital Communications experience
Experience working with social marketing media & websites
Experience in running events and working to deadlines
Experience in non-profit sector/ academia advantageous

**Competencies required**:
Excellent communication skills, particularly written
Ability to multitask
Deadline driven
Good organisation, time and project management skills
Good interpersonal skills
Creativity, attention to detail
Responsible and accountable
Ability to engage comfortably with both youth and corporates

**Attitude and fit**:
Loves the TSIBA brand and understands TSIBA vision and strategy
High attention to detail aptitude
Able to work under pressure and juggle competing priorities within tight deadlines
Being able to work with different personalities and role
Embraces and is aligned with TSIBA’s philosophy and culture
Committed to learning and personal development
Willing to share, mentor and transfer knowledge
Innovative and willing to try out new ideas
Self-motivator who takes ownership to develop Marketing at TSIBA
Independent worker
Problem-solver



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