Junior Brand Manager
5 months ago
**AVI Ltd. **is known for its leading household brands across many categories including: hot beverages, sweet and savoury biscuits and snacks, frozen convenience foods, personal care products, cosmetics, shoes, accessories, and fashion apparel.
**NATIONAL BRANDS LIMITED** operates 5 manufacturing sites, offering world class manufacturing facilities in Isando (Johannesburg), Rosslyn (Pretoria), Westmead and Durban (KZN). It is home to some of the best-known South African tea, coffee and creamer brands, including our delicious range of much-loved savoury and sweet biscuits, and our melt-in-your-mouth snack range.
An exciting opportunity exists for a** JUNIOR** **BRAND MANAGER **at **NATIONAL BRANDS LIMITED Head Office **in Bryanston, Johannesburg. We are looking for an innovative, detail orientated Junior Brand Manager with a high level of financial acumen to take on the challenge of research and commercialization of our Beverages portfolio.
**Line Manager**: Senior Brand Manager
**Key Performance Areas**:
- Development and successful implementation of brand plans.
- Leverage market information and analyse market trends to review and amend plans on an ongoing basis to maximise business opportunities.
- Facilitate implementation of category and brand strategies.
- Manage portfolio performance in terms of Volume, NSV and profit delivery.
- Annual/Monthly sales forecasting.
- Management and implementation of promotion plan.
- Understand, develop and implement Consumer and Shopper propositions.
- Prepare promotional, advertising, media and research briefs as well as R&D briefs.
- Liaise with external suppliers (promotional, advertising agencies and packaging suppliers).
- Interact with research facilities from initial brief to action on outputs.
- Manage all aspects of new product development from concept to final product and launch packages.
- Plan, manage and control marketing support budget.
- Monitor market conditions and competitor activities, including trade visits and interaction with Sales and customers.
- Management of cross-functional and project teams.
***Qualifications**:
- A completed commercial degree majoring in Marketing, Business Management or similar.
**Experience**:
- A minimum of 4 years’ brand and marketing experience gained in an FMCG environment.
- Knowledge of Aztec / Nielsen data required.
***Knowledge**:
- SAP is advantageous.
- Budgeting process.
- Proficient in MS Word, MS Excel, MS Outlook, and MS PowerPoint.
- Knowledge of consumer, trader, customer, and shopper marketing.
- Market research.
- Project management knowledge or expertise.
- Ability to travel essential.
**Competencies**:
- Innovate and create.
- Initiate and achieve results.
- Show courage and confidence.
- Communicate clearly.
- Be flexible and open to change.
- Work with others.
- Remain composed and resilient.
- Build and use key relationships.
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