Senior Regional Business Manager

3 months ago


Stellenbosch, South Africa Recruitment Matters (Pty) Ltd Full time

Our client is looking for a Senior Regional Business Manager who will be the lead for the dimensions of optimal profitability of our portfolio (per country), pricing, promotional effectiveness, and trade by engaging in the following activities:

- Facilitating interdepartmental communication and sharing of best practices
- Supporting commercial functions in ad hoc requests relating to price, trade, and promotional effectiveness responses
- Contributing to the overall strategy and ensuring positive impact by providing detailed analyses to assist the relevant Country Leads of each region in their decision making.
- Bringing visibility, transparency, and analytical rigor to the department: upgrading departmental competencies through defining and deploying consistent promotion decision processes; contributingto the overall strategy and ensuring positive impact is achieved by providing detailed analyses to assist the relevant managers in their decision making

**Responsibilities**:
Price tracking and Increase Preparation
- Preparing analyses for price list and price policy discussions
- Support to maintain and disseminating monthly “pricing scorecards”
- Support design of regression and conjoint analysis to inform medium-term brand positioning aspirations.
- Preparing analyses for price list and price policy discussions
- Use regression and conjoint analysis to best position Company brand pricing in context of portfolio strategy, product volume, margin & competitor pricing behaviours.
- Financial modelling: Position the portfolio to extract maximum GI and to optimise mix by pack, brand, occasion, geography, channel & category.

Execution of Price Increases
- Execute price increases via Country Leads and their respective sales force, monitor execution & issue corrective actions.
- Mitigate the unknown excise risk per country to the business.
- Create structured commercial arguments to empower sales force to drive sales, execute on strategy &build credible, enduring relationships with their customers.

Capability Building within the Business
- Run relevant workshops to ensure capability is developed and feedback incorporated into further initiatives.
- Create tools and communicate within key business segments on best practice usage.

Promotional Effectiveness
- Evaluate promotional tactics and effectiveness on an on-going basis.
- Create, populate & maintain promotional effectiveness scorecards, communicate results & develop a set of best practice criteria.
- Support sales force in tailoring promotions to fit Company & customer’s interests.

Trade Terms
- Monitor and evaluate Trade Investment tactics and strategy on an on-going basis.
- Consolidate and create regular reports on Trade Investment (by customer, category, and brand).
- Support business in customer segmentation and alignment of Trade Investment strategy.
- Provide analytical support for sales in Trade Investment decisions.

Tactical Initiatives
- Create and execute tactical pricing initiatives.
- Bring to market tactical packs, following opportunity identification.
- Monitor and course correct where required. Identify variances from plan.

Price Compliance
- Synthesize price compliance data into key business metrics. (Playing a consulting role to SFA)
- Develop system tools to enable self-reporting by sales functions within the business.
- Monitor price compliance and issue corrective action where required.
- Identify gaps in price compliance, by rep & outlet, and opportunities at a channel/geography level.

**Skills**:

- Ability to guide, empower, and build high-performing teams.
- Clearly articulating goals, strategies, and feedback to colleagues, clients, and stakeholders.
- killfully navigating challenging situations and fostering collaboration.
- Developing and empowering team members to reach their full potential.
- In-depth understanding of the regional market dynamics, trends, and competitor landscape.
- Creatively and effectively addressing complex business challenges.
- Making sound decisions based on data, analysis, and strategic vision.
- nterpreting and leveraging data to inform decisions and track progress.

**Qualifications**:

- Relevant business degree (e.g. mathematics, economics, finance) that requires extensive quantitative knowledge
- Post-graduate qualification or professional accredited qualification will be advantageous
- 10 years experience within the FMCG (Fast Moving Consumer Goods) environment across the full value chain is preferred

**Job Types**: Full-time, Permanent

**Education**:

- Honours (required)

**Experience**:

- FMCG: 10 years (required)

Ability to Commute:

- Stellenbosch, Western Cape (required)

Ability to Relocate:

- Stellenbosch, Western Cape: Relocate before starting work (required)



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