Activations Brand Manager

6 months ago


Johannesburg, South Africa Cardilogix Full time

**Job Overview**:
**Date Posted**: Posted 6 hours ago-
**Location**: Johannesburg, Gauteng-
**Job Title**: Activations Brand Manager-
**Education Level**: Diploma-
**Job Level**: Intermediate-
**Minimum Experience**: 3 - 5 Years**Activations Brand Manager job vacancy in Johannesburg.**:
This individual will be responsible for developing brand strategies, marketing plans, and product innovations to drive product growth. They should feel comfortable working cross-functionally to execute these strategies and ensure brand consistency.

You must know difference between shopper and consumer, and understand in-store / trade & retail marketing.

Knowledge & previous experience on how to execute a consumer promotion / giveaways.

This role plays a pivotal part in shaping and executing impactful brand strategies, leveraging partnerships & experiential marketing to drive awareness, engagement, and market share.

**Duties and Responsibilities**:

- Tailors global campaigns to local needs, considering cultural nuances and preferences
- Monitor market and consumer trends
- Develops concise and well-crafted briefs informed by insights for agency partners and internal stakeholders & collaborates with Creative and Media colleagues to deliver a consistent message in increasingly innovative ways
- Establishes an always-on communication approach to maintain brand relevance and address consumer needs between and on top of major campaigns
- Collaborates closely with Creative and Media and Influencer team to drive consistency and coherence across activations
- Collaborate with internal teams, both local and at headquarters, including marketing, design, sales, and e-commerce, to ensure consistent messaging across all channels

**Requirements**:

- Bachelor’s degree or equivalent in Marketing
- Previous brand management or senior marketing campaign manager or advertising exp essential
- Experience and Skills: +4 years experience in marketing positions within FMCG companies


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