Research Analyst

3 days ago

Johannesburg, South Africa NielsenIQ Full time

Job Description**
About this job**
Innovation matters. With best in class research and predictive analytical tools, Nielsen IQ BASES, the worldwide leader in analyzing and consulting on new products, remains at the core of our clients' new product ideas, product messaging that inspires action, fresh packaging designs, and optimal product launch strategies. At Nielsen IQ, you will work with industry-leading marketers and see your work come to life. Have you ever wanted to modernize the brand and bottle design for an iconic beer company? How about discovering the next big energy drink? At Nielsen IQ, you can. Be curious. Be collaborative. Be forward-thinking. Join the Innovation team and work with our clients as a consultant, a problem solver and the voice of Nielsen’s IQ BASES at our clients.
**What is the Job Purpose?**
- Execute marketing research studies by compiling, analyzing, and interpreting marketing research data, writing client reports, and constructing presentations
- Generate polished diagnostic analyses/reports, summarizing BASES conclusions and recommendations in a concise, client-friendly manner
- Support the Client Development team in driving revenue by delivering excellent project work that results in repeat business
**Responsibilities**
- Execute against projects across a variety of clients, meeting agreed upon milestones
- Be accountable for high quality client deliverables in partnership with your Client Consulting team
- Analyze study results to draft reports, and presentations
- Summarize data for the production of tables, charts, and graphs
- Handle project related client correspondence as needed
- Participate in client discussions/presentations and work through implications, and recommendations based on the data
- Partner with forecast analysts to provide cohesive stories
- Demonstrate a basic understanding of what drives in-market sales and forecasting theory
- Support Client Development teams on value-add and meta-analysis
- Support special projects and thought leadership initiatives
- Support the development of client training related to consumer demand principles
**A little bit about you**
Curiosity drives your interest in what moves the market. You find potential in percentages. Managing time and deadlines comes naturally to you. You’re known for your impeccable organization. Connecting with clients matters to you, and that motivates you to sift through data for a new angle. You can identify the narratives behind numbers, and you’re always looking for what’s next.

**Qualifications**:

- Bachelor’s Degree in Marketing, Economics, or in the related field
- At Least 1year working experience in marketing research or related field.
- **Strong analytical thinking**:

- Strong organizational skills
- Ability to manage projects and deadlines independently
- **Attention to detail and ability to deliver high quality results**:

- Strong written and verbal communication skills, and ability to clearly pull together a story that will resonate with the client
- Ability to understand market research results and use these results along with in-market data to pull together a story
- Ability to prioritize and meet deadlines
- Demonstrate ability to execute against projects for a variety of innovation products, and develop a basic working knowledge of consumer and marketing drivers of sales volume
- Ability and willingness to work with and provide coaching to less experienced team members
- Familiar with quantitative research methodologies

Additional Information
**About NielsenIQ**

NielsenIQ is committed to hiring and retaining a diverse workforce. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class.

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