1 X Digital Marketing Manager

6 months ago

Linbro Park, South Africa Rentokil Initial Full time

**Rentokil Initial**:
Rentokil Initial is a Global services company employing over 57,700 colleagues across 90 countries with 4.9 million customers. We have local operations across all the major economies.
The Company is at the cutting edge of technology and innovation as it strives to protect people and enhance lives, by controlling pests, improving hygiene and improving interior spaces with plants and scenting.
We are experts in the fields we operate in, investing in training, science, innovation and technology, and affording our employees Opportunities for Growth and Development
Listening and acting on feedback is part of our culture to support colleagues and our customers. Rentokil Initial regards equality and fairness as a fundamental right of all of its colleagues.
**Our Mission is**: ‘Protecting People. Enhancing Lives. Preserving our Planet. Our Values - Service, Relationships, Teamwork and Responsibility are the drive, passion, care and commitment of our people across the world that makes us who we are.

**Our family of businesses**:
Rentokil Pest Control is the world’s leading commercial pest control company who provide quality, diligent and friendly services to all our customers.We are highly innovative and have leading technical and scientific expertise and our customers look to us for our knowledge and integrity. Although we don’t provide the most luxurious of services, this is certainly essential for all of our customers, and to make sure service happens.
We are the world’s leading Hygiene and Well-Being services business providing quality, diligent and friendly services to all our customers. We produce high quality, tailored hygiene product ranges for washrooms - across all sectors and industries where our customers look to us for our knowledge and integrity. We also provide interior landscaping services, using planting, scenting, flowers and artwork to improve the environment and well being of the customer and their employees
We have central support functions of Human Resources, IT, Finance, Legal and Marketing & Innovation in the Rentokil Initial Head Office locations and in country.
You would be supporting the Sub Sahara Region

**Requirements**:
A vacancy has arisen for a Digital Marketing Manager in our South African Business in the Gauteng Region
A vacancy has arisen for an Online Marketing Manager with responsibility for Rentokil Initial South Africa’s online strategy and implementation. This role will also support Sub Saharan Africa business with projects related to their websites. This individual needs to be based in Johannesburg and will report to the Marketing Manager

**The Key work outputs and accountability are**:
1. Website Management & Enrichment supporting 10 websites in Sub Saharan Africa (main focus will be South Africa)
- Website and intranet maintenance
- Traffic monitoring and growth plan
- Content optimisation
- On-line tracking and reporting
- Organic SEO
- Link building
- Paid search (including optimisation of campaigns to lower CPA)
- Corporate blogging
- Social Media initiatives including contributing to global pages and managing local pages. Sites to include LinkedIn, Twitter, Facebook with possible expansion.
- Online competitor analysis
- Keyword research
- Hootsuite and other tools

2. Ad-hoc web-related projects
- Reporting:

- All web related reporting
- Analysis and recommendations from web reporting

3. Online reputation management with feedback & online branding

**Web Enquiries**:

- Strategic enquiry optimisation through the web as well as the dissemination, tracking and reporting thereof
- Response to web queries

Do you have what it takes? If you want to be considered for this role you will need:

- Strong proficiency in using tools such as GA4, SEMRush, Searchmetrics, Google Tag Manager (GTM) andGoogle Looker Studio (or equivalent dashboarding tools).
- Solid understanding of SEO best practices, keyword research, and competitor analysis.
- Proficient in data analysis, including the ability to extract insights from large datasets and present findingsin a clear and concise manner.
- Familiarity with digital marketing tracking mechanisms, including pixel implementation, tag management,and campaign attribution.
- Excellent problem-solving skills and a keen eye for detail.
- Strong communication and presentation skills, with the ability to convey complex concepts tonon-technical stakeholders.
- Proactive and self-motivated with the ability to work independently and collaborate effectively withincross-functional teams.
- Matric/Grade 12
- Bachelor's degree in marketing, data analytics, or a related field.
- Proven experience in digital analytics, preferably in a digital marketing or SEO-focused role
- Evidence of sufficient experience to demonstrate ability
- Valid drivers licence

**Benefits**:
Are you interested? Here's what you can expect when you join us...
- A number of benefits including subsidized Medical Aid, Pension funding
- Opportunity f

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