Digital Marketing Executive
1 week ago
**RS Recruitment Services** is assisting a well-established, international organisation in the **TRAVEL** **INDUSTRY** to recruit a **DIGITAL MARKETING EXECUTIVE** to be based at their offices in **DURBAN**. Approximately R25 000 - R40 000 ctc, negotiable.
**_ OUR CLIENT, ESTABLISHED OVER 50 YEARS AGO, PROVIDES UNFORGETTABLE HOLIDAYS IN AFRICA AND SOUTH ASIA._**
- A relevant qualification, an advantage.
- Able to identify target audiences and devising digital campaigns that engage, inform and motivate.
- Able to develop, implement, track and optimise digital marketing campaigns across all digital channels.
- Expertise in digital content marketing channels including SEO
- Knowledge of one or more of the following tools - Mailchimp, Remarketing, Google AdWords, Facebook, Instagram for Business.
- Experience with photo editing and image creation using Adobe Photoshop.
- Strong analytical skills.
- Strong Excel skills.
**Key responsibilities, but not limited to**:
- Brainstorm new and creative growth strategies.
- Collaborate with internal teams to create landing pages and optimise user experience.
- Design, build and maintain the social media presence.
- Assess the success of campaigns against set goals (ROI and KPIs).
- Measure and report performance of all digital marketing campaigns.
- Identify trends and insights and optimise spend and performance based on these insights.
- Plan, execute, and measure experiments and conversion tests.
- Optimise user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies.
**Working Hours During SA Summer**:
- 10:00 to 19:00 Monday to Friday
- Will be required to work on SA public holidays.
- Leave: 20 working days leave per a year.
**Working Hours During SA Winter**:
- 11:00 to 20:00 Monday to Friday
**Remuneration**:
Approximately R25 000 to R40 000, negotiable.
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