Social Media Manager

**Job Advert Summary**:
To drive the Pick n Pay brand presence on the social channels including, but not limited to Facebook, Twitter, YouTube, Instagram, and Tik Tok, by effectively engaging with customers on all of the channels.

This role includes strategy and content production of posts for the Pick and Pay, QualiSave social media channels, and community relationship management which is centred on resolving customer queries and issues

**Duties & Responsibilities**:
Social media strategy - develop and maintain social media strategy for Pick n Pay.

Managing the social media team

Oversee all social media content for Pick n Pay channels

Content production - Producing, maintaining and managing content production for all Pick n Pay social channels

Content Scheduling - Content scheduling and calendar management

Community Management - Actively engage and manage Pick n Pay community on all social channels in collaboration with the customer service team. Resolve and manage social media customer issues

Campaign management - Manage social paid media campaigns by liaising with the paid media team

Budget management for social channels

Reporting and analysis of social media channel activity

Social media sentiment monitoring and escalation

Social media coverage of events etc.

Admin associated with social media department channels

Monitor competitors in the social space

**Minimum Requirements**:
Relevant Diploma or similar qualification (preferable).

5-7 years experience in a social media management role.

Retail experience would be preferable.

PC Proficient (MS WORD, MS POWERPOINT, INTERNET, EMAIL)

Marketing experience would be preferable.

Video creation experience a plus.

Social listening tools experience essential.

Social analytics tools experience essential.

Social Reporting experience essential.

In-depth understanding of digital marketing best practices.

**Competencies**:
Social media strategy - develop and maintain social media strategy for Pick n Pay.

Managing the social media team

Oversee all social media content for Pick n Pay channels

Content production - Producing, maintaining and managing content production for all Pick n Pay social channels

Content Scheduling - Content scheduling and calendar management

Community Management - Actively engage and manage Pick n Pay community on all social channels in collaboration with the customer service team. Resolve and manage social media customer issues

Campaign management - Manage social paid media campaigns by liaising with the paid media team

Budget management for social channels

Reporting and analysis of social media channel activity

Social media sentiment monitoring and escalation

Social media coverage of events etc.

Admin associated with social media department channels

Monitor competitors in the social space

**Additional Information**:
Competency interview will be conducted for the shorlisted applicants