Starke Ayres
4 days ago
Job title : Starke Ayres : Regional Sales Manager
Job Location : Western Cape, Cape Town
Deadline : April 11, 2025
RESPONSIBILITIES :
Market Planning and Sales Strategy- Determines the regional market potential by sales area of Starke Ayres' range of products.
- Develops and implements a regional marketing plan and sales strategy, based on market potential, identified priority products and projected market share.
- Annually submits regional sales objectives by sales area phased monthly.
- Monitors regional sales performance on an ongoing basis, and reviews and updates sales projections and stock requirements as and when required.
- Supervises and monitors the regional marketing plan and sales strategy, and motivates adjustments as and when required.
- Annually submits a financial budget based on projected regional sales / marketing expenses and capital expenditure in his / her region.
- Monitors and controls regional sales / marketing expenses in his / her region, motivating adjustments as and when required.
- Evaluates Starke Ayres' product range in his / her region on an ongoing basis, identifies weaknesses and makes recommendations with regard to new product introductions and deletions.
- Allocates products in short supply in his / her region in line with market potential to ensure maximum long-term sales.
- Determines regional promotion / advertising needs and formulates and implements an effective product support programme in conjunction with the National Product Manager(s).
- Ensures that all promotional / advertising support material and sales aids are freely available to Sales Representatives and customers in his / her region.
- Appoints Sales Representatives and other regional marketing personnel in line with regions needs and approved budgets.
- Determines training needs of regional sales personnel and implements suitable and approved training programmes as and when required.
- Motivates and supports regional sales personnel maintaining a high morale at all times.
- Evaluates the performance of regional sales personnel on a regular basis, takes corrective action as and when necessary, and recommends and motivates salary adjustments and promotions.
- Keeps regional sales personnel fully informed at all times of any changes within the Company that may affect their activities.
- Ensures that regional personnel fully co-operates with other departments within the Company in the execution of their duties.
REQUIREMENTS :
- Drivers License
- Sales and Marketing Skills
- 5 year experience in the retail industry.
- Willing to travel
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