Assistant Digital; Pr
6 days ago
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Sector: Marketing, Advertising and PR, Technology
Role: Assistant
Contract Type: Permanent
Hours: Full Time
Unilever is currently hiring for an Assistant Digital: PR & Social Influencer Leader.
Function: Marketing HC
Reports to: Marketing Manager HC Digital; PR & Social Influencer
Scope: Southern Africa HC
Location: La Lucia Ridge / 61 Katherine Street
Terms & Conditions: Full time; SA Citizens only
ABOUT UNILEVERWith 3.4 billion people in over countries using our products every day, Unilever is a business that makes a real impact on the world. We are driven by our purpose: to make sustainable living commonplace.
HOME CARE SOUTHERN AFRICAHome Care is on a mission to deliver a Clean Future through superior, sustainable, and great value household cleaning and laundry products.
JOB PURPOSEYou will lead innovations that will make our business win and grow. The Digital, PR & Influencer JBM will drive a socially-led digital, PR & influencer strategy that delivers brand salience & credibility for the HC total category.
KEY DELIVERABLES- Delivering maximum ROMI on digital media & PR and social channels
- Driving breakthrough digital innovation for category and deliver BIC ROI
- Ensuring functional digital marketing excellence, managing partnerships
- Collaboration with media agencies and internal stakeholders
- Assisting in overall management of the digital media chain
- Content marketing, influencer marketing coordination
- Direct responsibility for tracking, reporting, optimizing and managing agencies' digital outputs
- Direct engagement with digital media owners for new ideas & collaborations
- Align the digital strategy for Home Care brands
- Invest media related initiatives based on past learnings
- Be in close contact with global team for influencer approach
- Drive PR and digital excellence on brand campaigns
- Measure digital & PR performance against goals
- Optimize spend and performance based on insights
- Support DMC test and learn agenda
- Evaluate new digital technologies for adoption
- Drive social first agenda in Home Care
- Develop the Cleanipedia brand to enhance brand awareness
Experiences & Qualifications
Minimum: 3+ years' experience in digital media, marketing or PR
Preferred: Background with digital marketing or public relations experience preferred
Skills
- Marketing Analytics
- Media strategy & planning
- Digital Commerce
- Influencer, creator & agency partnerships experience
- Performance Marketing
- Leadership
You are energized by delivering fantastic results. You must also focus on the Consumer and what they need.
Critical SOL (Standards of Leadership) Behaviors
- PASSION FOR HIGH PERFORMANCE: Takes personal responsibility and accountability for execution
- PERSONAL MASTERY: Sets high standards for themselves
- CONSUMER LOVE: Always looks for better ways to serve consumers
- PURPOSE & SERVICE: Leadership is service to others
- AGILITY: Continually learning and developing their skills
Unilever embraces diversity and encourages applicants from all walks of life
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