Sales Director

Position Sales Director-Wholesale & Retail Automotive Importer Location Sandton Reporting to Chief Operating Officer Overview Job purpose and deliverables Core purpose of the role The Sales Director is responsible for driving the overall sales strategy, revenue growth, and market share expansion across both wholesale and retail automotive import channels. This role involves leading sales operations, fostering key relationships, identifying new market opportunities, and ensuring the company remains competitive within the automotive sector. The incumbent will be accountable for achieving sales targets, optimizing distribution networks, and enhancing the customer experience. Key deliverables and outputs Strategic and Financial Develop and execute a robust sales strategy and demand planning for wholesale and retail automotive imports. Identify and capitalize on new business opportunities across multiple sales channels, including dealerships, fleet sales, and direct-to-consumer retail as well as identify new additional revenue streams for the business. Monitor and manage key financial metrics, ensuring revenue and profitability targets are met. Build and maintain relationships with strategic partners, suppliers, and key stakeholders. Is the face of the business to the dealer network and would also be the voice of the dealer in internal interactions. Oversee pricing strategies, promotions, and sales campaigns to maximize market penetration and meet financial obligations. Manage the annual sales budget, ensuring cost efficiencies and financial sustainability. Analyze market trends, competitor activity, and customer insights to inform strategic decisions. Cross-functional collaboration with the departmental stakeholders to align sales and departmental goals to the overall strategy of the company (Marketing, Product, Aftersales, and Finance Department). Business Development & Growth Expand the company's presence in the automotive market by identifying emerging trends and potential dealership or retail partners. Develop and implement marketing and business development initiatives to drive brand awareness and customer acquisition. Foster innovation in sales processes and strategies to enhance competitive positioning. Engage in high-level negotiations to secure favourable contract terms with dealers and suppliers. Operational Excellence Oversee the implementation of sales processes and CRM systems to optimize efficiency and accuracy and ensure accurate reporting to the senior leadership. Ensure alignment of sales operations with customer demands, industry regulations, and internal policies. Monitor and enhance lead management, customer acquisition, and after-sales service strategies. Ensure that sales teams adhere to compliance requirements, including import regulations, warranties, and financial agreements. Conduct regular performance reviews and reporting for senior leadership and key stakeholders and corrective actions to be planned and executed as per the requirements. Execution of sales strategy and demand planning to order fulfilment. Development and fulfilment of merchandising product offerings. Managing the dealer network against KPI’s and ensuring adherence to performance standards and requirements. Leadership & Team Development Lead, mentor, and develop a high-performing sales team across wholesale and retail segments and ensure the retention of high-performing talent. Set performance targets, monitor KPIs, and ensure accountability across all sales channels. Foster a culture of collaboration, continuous learning, and innovation within the team. Provide coaching and support to regional sales managers, retail sales leaders, and