Regional Marketing

1 week ago

Cape Town, South Africa Rob Samuelson International Limited Full time

Regional Marketing and Communications Manager, Cape Town (South African Residents / Nationals only) Salary: R60k + benefits Responsibilities Drive the marketing planning and top line budget processes in the region. Implement the relevant brand standards in the region. Oversee marketing and communication campaigns across digital, print, and social media platforms to ensure a strong and consistent brand message and to expand public awareness, drive engagement and amplify the brands in each local market. Manage third party agencies to execute regional plan. Ensure that the budget relating to each project is optimised and respected. Build strong relationships with luxury brands, influencers, and media to enhance brand visibility and reach. Work closely with the Regional Sales Director to inform segmentation. Partner closely with colleagues throughout the organisation to ensure excellent execution of marketing and communication campaigns. Support the hotels in recruiting and developing marketing and communication teams. Share best practice in the region and champion local initiatives. Support development into the region by conducting analysis / market studies for new hotels, assisting the development team. Maintain good rapport with owners. Monitor and analyse the performance of hotel level and regional marketing and communication campaigns and report results to senior management. Qualifications Tertiary education at Degree Level in Marketing, Public Relations, Communications or Tourism from a recognised institution or equivalent qualifications. A minimum of 5 years of working experience in Marketing / Communication and preferably in the hospitality industry. A minimum of 2 years of working experience in a similar position and / or managerial position with brands in the hospitality industry. For more information, email your CV and a profile picture to #J- #J-18808-Ljbffr

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