Sales And Data Analyst.23102025
3 weeks ago
Introduction Our client is a beverage manufacturer located in Stellenbosch and they are looking for a Sales and Data Analyst to join their team as soon as possible. Duties & Responsibilities The Sales & Data Analyst (Business Information) role exists primarily to serve the Sales & Marketing functions and to transition the organisation towards a data‑driven model. Gather data from various internal & external sources, including CRM systems, web analytics (e.g., Google Analytics), social media, and market research providers such as Circana / Nielsen. Clean, process and analyse large datasets to identify trends, evaluate the effectiveness of marketing campaigns, and understand consumer behaviour. Create reports, dashboards and visualisations to present findings and recommendations to management and stakeholders. Use historical data to forecast future sales and market trends. Compile data into visualised reports to share with sales and marketing teams. Provide data‑driven recommendations to improve sales strategies, optimise marketing spend and enhance customer experience. Analyse competitors and external market conditions to provide a better understanding of the business's position in the market. Facilitate quicker management responses to the data / information produced, resulting in increased operational efficiency. Desired Experience & Qualification Educational Requirements: Matric / Grade 12 or equivalent. A Bachelor's Degree in a relevant field, common majors include business, marketing, statistics, computer science or a related analytical discipline. Experience & Skills Required: Minimum of 3 to 5 years experience in FMCG or manufacturing, preferably within the Food or Beverage category. Adept in working with Microsoft SQL, Power BI and other industry‑specific analytics solutions to provide reporting to the business. Proficiency in data analysis, including statistical analysis, data cleansing and visualisation. Experience with data analysis tools, programming languages and business intelligence tools such as Microsoft SQL & Power BI. Understanding of marketing principles, including marketing strategies, ROI and customer acquisition tactics. Strong ability to clearly present complex data and insights to both technical and non‑technical audiences. #J-18808-Ljbffr
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