YouTube Growth Specialist

2 weeks ago

WorkFromHome, South Africa Talent Sam Full time

Company Overview Our Clients company is a dynamic, fast-growing agency dedicated to elevating brands through innovative design and culturally resonant marketing. They blend creativity with strategy to help their clients captivate audiences and build lasting connections. Position Summary Our client is looking for a YouTube Growth Specialist to lead strategy and execution for their clients’ YouTube channels. The ideal candidate is a data-driven strategist and creative storyteller who understands how to grow audiences, increase watch time, and convert viewers into loyal subscribers. This role offers flexible working hours and the opportunity to shape high-impact video campaigns for a variety of brands. Key Responsibilities Develop and implement comprehensive YouTube growth strategies—including content planning, channel optimization, and audience development—for multiple clients. Conduct SEO research to optimize video titles, descriptions, tags, and playlists for discoverability. Analyze channel performance metrics (watch time, retention, CTR, audience demographics) and translate insights into actionable improvements. Collaborate with designers, video editors, and marketing strategists to create engaging video concepts and thumbnails that drive clicks and watch time. Manage upload schedules, ensuring consistent publishing cadence and adherence to brand guidelines. Stay ahead of platform algorithm changes, trends, and best practices to continually grow subscribers and engagement. Identify opportunities for cross-promotion, partnerships, and influencer collaborations to expand reach. Requirements Proven track record of growing YouTube channels—preferably for brands, agencies, or creators with 10k+ subscribers. Strong understanding of YouTube analytics, SEO, and the Creator Studio backend. Experience with tools such as TubeBuddy, VidIQ, or similar analytics/SEO platforms. Ability to craft compelling video titles, descriptions, and thumbnail briefs that drive clicks and engagement. Excellent communication skills and collaborative mindset for working with creative teams and clients. Self-motivated, detail-oriented, and comfortable managing multiple projects with flexible hours. Familiarity with Jewish culture or interest in learning is a plus. #J-18808-Ljbffr

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