Senior Media Specialist

20 hours ago

Johannesburg, South Africa Akqa Full time

Job title: Senior Media Specialist Job Location: Gauteng, Johannesburg. Deadline: January 10. ROLE REQUIREMENTS Partner closely with the Media Director to support and grow global client relationships. Lead or support client calls scheduled during later South African hours. Represent the team in cross-regional meetings with AKQA studios and global clients. Develop and oversee end-to-end performance marketing strategies across Google Ads, Meta, Programmatic, and other paid media platforms. Lead media planning, forecasting, execution, and optimization of campaigns to deliver measurable results. Analyze and report on campaign performance, translating insights into actionable recommendations. Collaborate with internal teams to ensure alignment across creative, media, and strategy. Define and track performance KPIs, ensuring ongoing optimization and achievement of client goals. QUALIFICATIONS AND CHARACTERISTICS Demonstrated success in planning, executing, and optimizing performance marketing campaigns. Deep understanding of paid media platforms, bidding strategies, and digital marketing trends. Skilled in using analytics tools to evaluate performance and guide strategic decisions. Strong project management abilities with proven success in managing cross-functional collaboration. Excellent communication and client-facing skills; able to lead discussions and present strategies confidently. Experience working with global clients and accommodating international time zones is a plus. #J-18808-Ljbffr

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