SALES MANAGER

1 day ago

East London, South Africa Work Africa Full time

SALES MANAGER (FMCG) / EAST LONDON – To achieve and maintain daily, monthly targets across all GT outlets within assigned routes, new business development, as well as maintaining existing Client Base. Must have a valid code 08 Driver’s license, and be flexible, and available on week-ends. Required Skills & CompetenciesStrong field-sales leadership experienceHigh proficiency in Microsoft Excel for reporting, and data analysisAbility to enforce operational standards and direct team disciplineExcellent negotiation and customer-relationship skillsHigh accountability, reliability, and attention to detailStrong understanding of merchandising and FMCG sales practicesProficient in reporting, documentation, and data-driven decision-making Key ResponsibilitiesSales & Route ControlExecute and monitor all daily sales activities across GT routes; Ensure accurate route sheets, order accuracy, and disciplined execution from the sales team; Maintain consistent store standards, including pricing, display quality, stock rotation, and branding compliance.Chain Store Growth & ManagementVisit each major chain-store customer twice per month; Check and document pricing, display quality, returns management, and product range; Negotiate increases in range or order quantities and document outcomes; Submit a monthly Chain Store Volume Report comparing current vs. previous month results with actions taken to drive growth.Team Leadership & DevelopmentSupervise Sales Representatives and Driver-Sales staff; Conduct daily morning briefings and end-of-day debriefings; Enforce completion of all daily operational documents, including route sheets, orders, and WhatsApp Snapshot Reports; Take immediate corrective or disciplinary action where performance gaps or absenteeism occur; Train staff in pricing, merchandising, and customer engagement; Collaborate daily with Dispatch and Telesales departments to prevent double deliveries, correct order issues, and resolve system discrepancies; Investigate and immediately correct any store overpricing or misuse of Fresh Bake branding; Ensure all SOP acknowledgements are signed and up to date; confirm and document training comprehension; Enforce all SOPs, including - Sales Growth Plan SOP, Order Desk Daily SOP, Promotional Material SOP (branding control), Price Adjustment PolicyReporting & VerificationDaily: Submit a Snapshot Report with photos, list of stores visited, issues identified, and actions taken.Weekly: Provide a Consolidated Sales Report (MTD/YTD vs. targets) every Saturday by 17:00.Monthly: Submit route cost and fuel report, route/store profitability analysis, and progress summary by the 10th.All reports must be typed, dated, and uploaded to the shared drive—WhatsApp messages are not accepted as official documentation.Be prepared to provide original invoices, route sheets, photos, or any supporting documents on request. Performance MeasuresAchievement of GT volume targetsMonth-on-month growth in chain store volumesTeam performance, discipline, and operational complianceAccuracy and timeliness of reportsStore standards and adherence to SOPsSalary: R15 – R20k, plus commission structure, company vehicle, company fuelWork days – Monday – Saturday (flexibility on week-ends)Application Process:

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