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Senior Product Marketing Specialist

1 month ago

eThekwini Metropolitan Municipality, South Africa Hollywoodbets Full time
Job title : Senior Product Marketing SpecialistJob Location : KwaZulu-Natal, DurbanDeadline : March 06, 2025Quick Recommended Links
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  • We have an amazing opportunity for a Senior Product Marketing Specialist. Do you think you have what it takes to be our newest Purple Star? 
  • The successful candidate will be responsible for assisting with and supporting the promotion of our product offering across all Hollywoodbets owned and paid platforms. The team member will have day-to-day functions which include the coalition of strategic marketing plans for products under the verticals, implementation of strategic marketing initiatives driving growth across the product marketing portfolio. The successful incumbent will also be responsible for overseeing the deliverables of coordinators and specialists under each product vertical, ensuring zero defect in campaign rollouts and assets, as well as reporting on the performance of each promotion to product marketing manager and the business. This position will support the Product Marketing Manager and Product Marketing Specialists and the rest of the marketing Team.

With Hollywoodbets You Will:

  • Innovate and create as part of a like-minded, authentic Team eager to achieve goals.
  • Embrace challenges and the thrill of working in a vibrant and fast-paced industry.
  • Grow with our development plans and culture that allows you to further your career.

You Bring:

  • Product knowledge.
  • 2-3 years’ experience in a marketing related position.

A Bonus To Have:

  • Relevant Diploma/Degree.
  • Valid Driver’s License.

What You’ll Do For The Brand:

  • Engage with Product suppliers and manage relationships with all product suppliers.
  • Engage with Product suppliers and manage relationships with all product suppliers around marketing activities.
  • Collaborate with junior team and Product Marketing Manager in campaign planning, and implementation of respective product campaigns, and be the key support resource to the Product Marketing Manager in delivering on the product marketing strategy.
  • Maintain all current betting platforms (mobisite, website, USSD) by identifying shortfalls and introducing new features and solutions.
  • Identify new innovations, promotions/ competitions, and ways in which to market your product portfolio according to strategy outlined.
  • Ensure enhancement of the Company product(s) and improving the functionality for the end users of these applications.
  • Competitor analysis reporting and market research.
  • Project lead specialist team in the deployment of all campaigns, manage reporting and serve as the key liaison between product marketing and product.
  • Develop and evaluate all product marketing opportunities as well as delivering returns against KPI’s.
  • Market awareness and strong Relationship Management abilities.
  • Ability to work under pressure.
  • Manage various projects across the Ibranch Business.
  • Identify root causes of customer and audit queries and look at ways and initiatives to reduce specific customer/audit queries where appropriate, based on the nature of the query.
  • Assist and advise the business on what needs are to be met and dictate the flow and user interface to determine what the users must see by providing them with Business Requirement Documents. Conduct quality assurance tests.
  • Manage all reporting to business by product specialists as well as formulation of monthly departmental management report.
  • New business ideas and improving current business work practices.
  • Work closely with various stakeholders to achieve objectives related to allocated product to achieve growth and visibility in the marketplace.

 What You’ll Bring To The Team:

  • Demonstrate good analytical skills.
  • Ability to follow through and deliver results despite obstacles.
  • Work under pressure and able to meet deadlines.
  • Demonstrate strong sense of accountability.
  • Ability to be creative and display artistic skills.
  • Must be able to plan effectively and efficiently in order to meet deadlines.

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