Digital Marketing Specialist

2 months ago


Cape Town, South Africa Frogg Recruitment SA Full time

Digital Marketing Specialist Woodstock Cape Town

Our client in Woodstock Cape Town is looking for a Digital Marketing Specialist who will enhance acquisition, engagement, and conversion across our digital platforms. You will manage social media and PPC campaigns, collaborate with cross-functional teams.

Salary Negotiable

Min Requirements

Matric with Digital Marketing / Marketing diploma certificate or better degree

5 years digital marketing experience

5 years’ experience in PPC and Google Ads

Excellent written and verbal communication skills.

Strong familiarity with social media business tools and B2C content creation.

Proficiency with web analytics tools (e.g., Google Analytics).

Experience with email and CRM software

Knowledge of SEO/SEM standard methodologies.

Basic skills in HTML, CSS, and Adobe InDesign.

In-depth understanding of digital marketing channels.

Passion for customer engagement and brand communication.

Responsibilities

Manage and drive traffic, lead generation, and optimize customer conversion.

Manage social media accounts (Facebook, Instagram, YouTube, Twitter, LinkedIn) for organic and paid activities, including translations.

Coordinate PPC accounts, optimizing reach and budget with market-specific adaptations.

Monitor metrics, providing insights and recommendations.

Develop branded content with the Creative Services Team.

Support agency relationships and marketing activities.

Apply Online

Frogg Recruitment



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