Trade Sales Representative

2 weeks ago


Johannesburg, South Africa Elev8r Distribution Pty Ltd Full time

Trade Sales Representative
Purpose
Deliver sales, distribution, visibility and promo execution in supermarkets, forecourts, high
footfall retail, cash & carries and wholesalers. Explode numeric distribution and high-
frequency orders across general retail, superettes, supermarkets, market clusters.
Reports to / Travel
• Reports to: Junior/Area Sales Manager
• Travel: Daily in-territory
Key Outcomes / KPIs
• Call rate compliance and strike rate
• New account opens and repeat rate
• Outlet penetration and weekly order frequency
• Promotion execution and OOS reduction
• Basket/value per outlet
• Activation and sampling conversion
• Customer universe activity and growth
Core Responsibilities
• Execute high-frequency call cycles; capture accurate orders
• Prospect and onboard new customers
• Build relationships with store owners, department managers & buyers
• Expand assortment by store potential; activate dormant accounts
• Deploy POS and run micro-activations in store and events, report daily/weekly
Requirements
• Matric; Sales/Marketing Certificate, Diploma or Degree preferred
• 1 to 3+ yrs FMCG sales experience
Competencies & Tools
• Negotiation and relationship building
• Route planning
• Persuasive selling & negotiation
• CRM discipline; Excel basics
• Sound FMCG knowledge


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