Advertisement Operations Specialist
2 weeks ago
Interpersonal and team relationships
Build, support and maintain interpersonal and team relationships to ensure stable working environment and achievement of team objectives.
Personal development
Complete Individual Development Plan. Attend learning and development courses. Participate in peer and team learning initiatives.
Budget Compliance
Comply with work rules, standards and methods. Take care to minimize waste.
Advertisement Operations
Supporting and/or managing client campaigns across both display and video advertisement formats.
Implementing, managing and optimising video campaigns in Google Ad Manager 360.
Managing and Coordinating video and display advertisement serving platforms including tag management across players and ensuring the optimal set up of meta data for campaign targeting.
Uploading creative material into Google Ad Manager for campaign delivery and ensuring that the correct naming conventions and the correct line items are applied.
Providing the relevant stakeholders with screenshots confirming implementation.
Reporting Operations
Generating automated reports for each campaign, as per the stakeholders requirements.
Delivering analytical reporting dashboards and reporting templates, as and when required to highlight campaign trends.
Monitoring and optimising campaigns for the campaign period and ensuring that the campaigns meets the stakeholders objectives.
Implementing audience segment targeting, when and if required.
Monitoring campaigns on Brightcove to ensure transparency.
Using advertisement operations insight to add into post campaign reports to improve after sales service and ensuring overall return on investment.
Qualifications
National Senior Certificate - Essential
National Diploma in Digital Marketing - Essential
Experience
2-3 years in Advertisement Management - Essential
Computer Literacy
MS Office Suite - Advanced
Google Ad Manager - Intermediate
Functional/Technical Competencies
Problem solving skills
Planning skills
Organising skills
Interpersonal skills
Persuasiveness
Communication skills
Coping under pressure
Conflict handling skills
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