Advertisement Operations Specialist

2 weeks ago


Johannesburg, Gauteng, South Africa eMedia Investments Full time
The incumbent would be required to perform advanced technical analysis, troubleshooting and optimisation of display and video advertisements.

Interpersonal and team relationships
Build, support and maintain interpersonal and team relationships to ensure stable working environment and achievement of team objectives.

Personal development
Complete Individual Development Plan. Attend learning and development courses. Participate in peer and team learning initiatives.

Budget Compliance
Comply with work rules, standards and methods. Take care to minimize waste.

Advertisement Operations
Supporting and/or managing client campaigns across both display and video advertisement formats.

Implementing, managing and optimising video campaigns in Google Ad Manager 360.


Managing and Coordinating video and display advertisement serving platforms including tag management across players and ensuring the optimal set up of meta data for campaign targeting.

Checking and/or managing the quality of and ensuring that correct material is delivered to the relevant stakeholders timeously.


Uploading creative material into Google Ad Manager for campaign delivery and ensuring that the correct naming conventions and the correct line items are applied.

Implementing campaigns in line with the insertion order and sales management optimisations.

Providing the relevant stakeholders with screenshots confirming implementation.

Reporting Operations
Generating automated reports for each campaign, as per the stakeholders requirements.

Delivering analytical reporting dashboards and reporting templates, as and when required to highlight campaign trends.

Monitoring and optimising campaigns for the campaign period and ensuring that the campaigns meets the stakeholders objectives.

Implementing audience segment targeting, when and if required.

Monitoring campaigns on Brightcove to ensure transparency.


Using advertisement operations insight to add into post campaign reports to improve after sales service and ensuring overall return on investment.


Qualifications
National Senior Certificate - Essential

National Diploma in Digital Marketing - Essential

Experience
2-3 years in Advertisement Management - Essential

Computer Literacy
MS Office Suite - Advanced

Google Ad Manager - Intermediate

Functional/Technical Competencies
Problem solving skills

Planning skills

Organising skills

Interpersonal skills

Persuasiveness

Communication skills

Coping under pressure

Conflict handling skills

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