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Senior Marketing Manger

4 months ago

Cape Town, Western Cape, South Africa Tellmann Full time

Job Summary:

Key Responsibilities:

Administrative Support:

  • Maintaining a detailed marketing and website edits calendar.
  • Organize and coordinate team meetings, including preparation of agendas and taking minutes.
  • Manage the distribution of marketing materials and internal communications.

Content Creation and Management:

  • Ensure all content is aligned with brand guidelines and marketing strategies.
  • Maintain and update the content calendar to ensure timely delivery and publication of marketing materials.

Website Maintenance:

  • Regularly update website content to ensure it is current, accurate, and engaging.
  • Collaborate with the team to implement SEO best practices to enhance website visibility and search engine ranking.
  • Monitor website performance using analytics tools and report any issues or improvement suggestions to the team.

Digital Marketing Support:

  • Track and analyze campaign performance metrics, providing insights and actionable recommendations for improvement.
  • Create and schedule social media posts, monitor user interactions, and engage with the online community to build brand presence.

Event Support (when applicable):

  • Create marketing materials and promotional content for events and product launches.
  • Support postevent followup activities, including conducting surveys, analyzing feedback, and evaluating event success.

Brand Management:

  • Ensure consistency in brand messaging and visual identity across all marketing materials and channels.
  • Monitor brand perception and provide recommendations for maintaining a positive brand image.

Reporting and Analytics:

  • Assist in tracking, analyzing, and reporting on key marketing metrics, including website traffic, social media engagement, and campaign performance.
  • Use datadriven insights to support and refine marketing strategies and tactics.
  • Present findings and recommendations to stakeholders to inform decisionmaking processes.

Qualifications:

  • Degree in Marketing, Communications, Business Administration, or a related field.
  • 4+ years of experience in marketing, with a focus on digital marketing and content creation.
  • Proficiency in marketing tools and software, such as Google Analytics, Shopify, Facebook manger, and Figma.
  • Strong understanding of SEO, SEM, and social media advertising

Application Process:

Job Type:
Part-time

Experience:

  • Shopify: 1 year (preferred)
Facebook Manager: 3 years (preferred)

  • Figma: 1 year (preferred)