Creative Lead Africa

2 weeks ago


Johannesburg, Gauteng, South Africa Hirejoy Pvt Ltd Full time

Creative Lead

Job description

The opportunity:

WPP is the creative transformation company.

We use the power of creativity to build better futures for our people, planet, clients, and communities— and live this through the diversity, inclusivity and equitable nature of our culture.


We are proud to be the global partner for The Coca Cola Company (TCCC), a client with whom we share both values and ambition.


In what has been called the "the biggest advertising pitch in history," WPP was chosen to redefine the marketing and advertising model as we've known it.

In partnership with TCCC, we are building a new open approach that will connect our talent, skills and client partners in a truly borderless way aimed at multiplying the power of creativity for one of the world's largest and most beloved brands.


We call our partnership approach "OpenX" - it is the transformation-based marriage of WPP, the #1 global network and largest communications holding company in the world, with the iconic Fortune 100 company, Coca Cola, valued at 71 billion dollars, operating in more countries than the UN and comprised of a diverse portfolio of iconic brands such as Diet Coke, Coke Zero, Sprite, Fanta, Dasani, Smartwater, Minute Maid and Powerade among others.


Being part of OpenX is simply a once-in-a-lifetime opportunity to join a game changing partnership built with one goal in mind: creating the boldest, most innovative experiences in the history of marketing by re-thinking "the how".


The role:

  • The creative lead will be a crucial part of the StudioX leadership team, working alongside the client lead.
  • We're looking for someone with extensive experience in digital/social and content, and instinctively think digital before all other channels.

Key responsibilities:

  • Responsible for the consistency, direction and execution of all digital creative output, overseeing, directing and approving a high volume of social, website content, digital advertising and video work
  • Maintain a close relationship with the client to ensure you understand business critical needs and maintain an open dialogue on all creative campaigns
  • Work closely with the client lead and strategy director to get to the right briefs that deliver remarkable and innovative ideas
  • Work closely with other members of the team to ensure high standard of creative output that delivers against key objectives
  • Creative passion to drive strategically sound creative solutions for modern audiences on modern channels
  • Help drive "idea led" digital creative solutions that utilise the full benefits of the addressable channels available
  • Provide progressive creative leadership across the creative and production process to ensure best in class delivery

Skills and experience required

  • Must instinctively think digital and have experience of all aspects of the digital comms mix including digital, social, content and video
  • Experience of running a modern creative department of "digital first" thinkers and of a similar size is essential
  • Will also be involved in TV, print, radio etc campaigns, as well as extensions of global platform ideas, and in some cases, the strategic and creative origination of crosschannel campaigns for local brands.
  • Must be forward thinking and embrace creative innovation in the digital space
  • Must be an effective manager of people to ensure creative department is motivated and enthusiastic, able to empower teams to take on responsibility and be inspired about their work.
  • Ability and proven track record of leading and building high performing digital creative teams
  • Must be persuasive and very articulate when it comes to directing or presenting, inspiring confidence and trust in colleagues and clients alike
  • Proven confidence negotiating with and influencing peers and senior clients
  • Hold the position of trusted partner and advocate to clients, providing advice and guidance
  • Experience in the drinks or FMCG space a bonus but not essential
  • An effective manager of people to ensure creative department is upbeat and enthusiastic. Empowering teams to take on more responsibility and be inspired about their work

People leadership

  • You ensure diversity in every sense in the teams you build, sustaining a fair and equitable approach to hiring, promotions and performance management
  • You are a magnet for talent. The brightest creative minds want to work at your side
  • You communicate a vision that people can get behind, building and sustaining pride and trust in employees and clients

Ability to commute/relocate:

  • Johannesburg, Gauteng: Reliably commute or planning to relocate before starting work (required)

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