Business Journalist

2 weeks ago


Cape Town, Western Cape, South Africa Delta-v Full time

Are you a journalist with experience writing on business topics who's looking to leverage your skills in a tech focussed B2B marketing role?

About Delta-v

Delta-v's mission is to accelerate the growth of exceptional software companies. We do this by helping these companies with the thing they struggle the most with - operating sales development teams that can consistently generate high quality sales pipeline.

We're based in Claremont, Cape Town, and have an environment where we're focused on achievement, constant learning, autonomy, transparency, and building a great team that works hard and has fun together.

About the Role

This is a brand new role at Delta-v. As B2B Content Marketer / Product Marketer you'll play a key role in the setup of outbound campaigns we develop for our clients. You'll be responsible for:

  • Research to understand varied clients and industries
  • Sales playbook content
  • ICP & Buyer persona creation (we'll teach you how to run great client workshops to develop these)
  • Outbound campaign messaging development and optimisation (we'll teach you how to create this)
  • Developing and executing Delta-v's internal content strategy, focusing on content such as webinars, podcasts, case studies, blog posts, LinkedIn, newsletters, etc.

It's an opportunity to work with a range of international SaaS and FinTech companies and create compelling messaging that drives conversion.

Requirements

  • University degree in English, Linguistics or another relevant subject
  • Mother tongue English
  • 2+ years experience as a journalist writing on business topics
  • Strong interest in the world of Tech, Startups and SaaS
  • Extreme levels of curiosity
  • Based in Cape Town, or can easily relocate

Benefits

  • Macbook
  • 20 days leave per annum
  • Annual discretionary bonus
  • Office weekly, monthly, quarterly, and annual social events
  • Opportunities for international travel to conferences e.g. SaaStr

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