Homecare Innovation and Category Growth Manager
2 weeks ago
Location:
La Lucia Ridge
MAIN JOB PURPOSE:
JOB SUMMARY- In partnership with two Senior Marketing Managers, this incumbent will lead the development of the Home care category strategy and brand marketing plans, in particular to build the month plan- Co-ordinate innovation optimisation and deployment, ensuring key stakeholders are considered and included.- Working alongside brand managers, media, customer, shopper and consumers, drive market development for key categories into actionable plans.
Key Relationships- CD, SC, CMI, R&D, Finance Business Partners; Global Brand Teams and Global Brand Communities; BG Lead and Africa Marketing Director
KEY REQUIREMENTS- Relevant Degree or equivalent years of relevant work experience, at management level- Experience in managing a complex portfolio (e.g. sub-brands, formats, local/global networks)- Experience in Strategy development and execution- Key Skills and competencies needed for the role- Strong business / financial acumen- Consumer and customer focus - curiosity, ability to uncover relevant insights and translate these into actionable plans- Ability to assess business challenges, articulate these, and drive right levels of influence across all stakeholders and cross functional teams- Growth mindset - a winning, competitive mindset
Additional Advantages:
- Brand Mix Development:
Leading local mix deployment-
- Leading edge experience in creative judgement-
- Experience in driving market development activities-
- Strategy:
- Ability to craft and execute in-market strategies.-
- Prioritization of resources and plans-
- Competitive Battle:
- Leading a competitive battle against global and locally entrenched plans-
- Strong rigor and analytical skills in surfacing issues and opportunities for the brands
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