Communications Specialist

2 weeks ago

Parktown North, Gauteng, South Africa The Aurum Institute Full time

Work Description


The Communication Specialist will be a creative, dynamic and hard-working individual, with exceptional copywriting skills and excellent attention to detail.

They will have demonstrable experience in communications and a passion for effective marketing and digital communications.

They will report to the Head of Communications and form a key part of the Communications Team, working across our websites, social media and PR.

The Communication Specialist will be expected to implement and deliver communications strategies and plans for a number of Aurum's projects and will support the Head of Communications to drive impact across all of Aurum's channels.

The post holder will write impactful communications and be responsible for the day-to-day management of social media channels. This is an exciting role in a small and agile team as part of a global organisation.

Technical Work Responsibilities

Corporate and Group communication

  • Gather information, research, copywrite or review and edit, and proofread external and internal communication material including website content, advertisements, posters, brochures, newsletters, internal communiques and video scripts, etc, and obtain approval for communication material. This will entail liaising with internal clients, team members and other appropriate departments and with external service providers.
  • Assist with developing, implementing and coordinating communications activities in support of the Group's initiatives, programmes and events.
  • Compile monthly communications reports.

Social Media management

  • Maintain existing social media platforms and research, develop and implement other appropriate social media platforms that would benefit the organisation from a communication perspective.
  • Assist with developing a social media policy, standard operating procedures, toolkit and practical guidelines as and when required.
  • Proactively plan, implement and monitor social media campaigns, and liaise with internal stakeholders to compile and upload material for such campaigns.
  • Capitalise on ad hoc, externallydriven social media opportunities which could benefit the organisation

Media management - print, broadcast and online

  • Assist with copywriting media releases, holding statements, media responses and media articles
  • Perform various tasks about media relations e.g. gathering information in order to answer enquiries by members of the public, etc.
  • Assist with arranging filming at organisation's facilities by the media, as well as by external entities other than the media, including compiling all required documentation.
  • Liaise with our media monitoring service provider to maintain internal recipients list for daily clips, submit monthly media analysis, and other media monitoring matters.

Training

  • Arrange and participate in training sessions for the Group on communication matters.
  • Compile training material as required.

Website Development and Administration

  • Collaborate with team members, IT and external service providers to further develop and enhance the Group's websites, explore creative ideas for increasing traffic to these websites and facilitating search engine optimisation.
  • Work on content development and updating of information on the Group websites including liaison with stakeholders, copywriting, photo selection, proofreading, obtaining approval and liaison with IT to upload material.
  • Research website trends and changes in browser behaviour as and when required.

Contribution to internal projects

  • Participate in project meetings as and when required.
  • Coordinate and consult with internal and external stakeholders to gather information about project needs, objectives, functions, features, input and output requirements and deadlines.
  • Ensure continuous followup with other stakeholders to achieve project deliverables.

Education

  • Degree in Communications, Journalism, Public Relations or a similar field

Experience

  • Minimum 5 years' experience in communications, public relations or journalism
  • Experience with producing content
  • Excellent writing skills
  • Experience with Social Media, Joomla, WordPress, Word, Excel, PowerPoint
  • Human Resources Management experience
  • Stakeholder Engagement experience
  • Experience in Public Relations, Marketing, Advertising or Business Communication
  • Basic HIV/AIDS knowledge
  • Corporate and Group communication experience
  • Social Media management experience
  • Media management print, broadcast and online
  • Training
  • Website Development and Administration experience

Requirements:

  • Ethics and results driven
  • Interpersonal skills
  • Emotional intelligence
  • Analytical thinking
  • Accountability
  • Attention to detail
  • Problem solving
  • Improvement orientation
  • Team player
  • Assist with other Aurum activities
  • Driver's licence and own car

Please note:
Kindly provide current and relevant references for background checks

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