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Marketing Officer
2 weeks ago
Duties & Responsibilities
- Aid the development and implementation of content through various media i.e. digital, web, e-mail and public relations to support marketing and communication strategies
- Assist and support with content creation to promote products and business opportunity
Marketing and Communications Plans
- Align and execute Marketing plans with strategy, using tools and techniques to provide a strong message resulting in increased brand awareness, sales and recruits
Project designer and/or coordinator (Product ads/slides, marketing and sales materials, incl. video)
- Brief and design and/or manage design process for projects
- Ad hoc design work
- Develop, brief, produce, schedule and oversee filming and editing of video / visual content and information
- Manage video and creative product photoshoots
Corporate ID
- Ensure Corporate ID in projects, events, marketing material i.e. invitations, visual and multimedia content, video, PR
Media and PR
- Build strong, long-term relationships with top publishers / media / digital influencers
- Build Media relations to ensure that the company is included on magazine / online beauty brief databases
- Coordinate activities with PR company
- Coordinate Influencers, products, press releases and timelines within required deadlines
General
- Support the marketing team with duties assigned
- Collaborate with Digital Comm's Officer and Comm's & Project Co-ordinator in projects
Desired Experience & Qualification
- A recognised, relevant tertiary qualification (Marketing)
- A minimum of three year's working experience in a Marketing role
- Graphic design qualification and/or skills
- Effective communication with excellent writing, visual Comm's and presentation skills
- Project management skills and the ability to drive deadlines
- Team player, Creative problem solver, Goal driven, Inquiring mind, Self-starter
- Ability to adapt and change and work in a stressful environment
- Time management and multitasking
- Advanced experience with MS Office and Google Docs
- Working knowledge of CANVA, Photoshop, Lightroom, Final Cut Pro / iMovie
- Copywriting
- An understanding of copyright infringement and consumer privacy on digital platforms
- Strong relationship skills with key media representatives
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