SEO Specialist

2 weeks ago


Cape Town, Western Cape, South Africa Tiger Digital Marketing Full time

Location:
Cape Town or nearby (Remote position with monthly in-person meetings)

Job Overview:


As an SEO Specialist at our digital marketing agency, you will be responsible for managing the search engine optimization strategies for a portfolio of clients.

You will conduct comprehensive SEO audits, implement optimization techniques, and drive organic traffic growth to enhance clients' online presence.

Start Date:
Feb/ Mar 2024

Key Responsibilities:

  • Client SEO Strategy: Develop and execute customized SEO strategies for a portfolio of 1016 clients, considering their individual needs, industry trends, and search engine algorithm changes.
  • Conduct thorough SEO audits to identify strengths, weaknesses, and opportunities for improvement across clients' websites.
  • Keyword Research and Optimization: Perform keyword research to identify target keywords and phrases relevant to clients' businesses and integrate them strategically into website content.
  • Optimize onpage elements such as meta tags, headings, URLs, and content to improve search engine ranking positions.
  • Technical SEO Implementation: Implement technical SEO best practices, including website structure optimization, mobile responsiveness, site speed improvements, and schema markup implementation.
  • Content Strategy Collaboration: Collaborate with content teams to develop content strategies aligned with SEO goals, ensuring highquality, keywordoptimized content creation.
  • Analytics and Reporting: Monitor and analyze website traffic, rankings, and performance metrics using tools like Google Analytics and Search Console.
  • Prepare and present comprehensive SEO performance reports to clients, highlighting key insights and recommendations for ongoing optimization.

Requirements:

  • Proven experience 2 years working as an SEO Specialist, preferably within an agency setting.
  • Indepth knowledge of SEO best practices, search engine algorithms, and tools such as Google Analytics, SEMrush, Moz, etc.
  • Proficiency in conducting SEO audits, keyword research, and onpage/offpage optimization techniques.
  • Strong analytical skills and the ability to interpret data to drive actionable insights and improvements.
  • Excellent communication skills to interact with clients, understand their objectives, and explain SEO strategies and results.
  • Degree in Marketing, Computer Science, or a related field (preferred).
  • Certifications in SEO or related fields would be advantageous.

Salary:
R14, R15,000.00 per month

Ability to commute/relocate:

  • Cape Town,

Western Cape:
Reliably commute or planning to relocate before starting work (required)
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