Communications Manager

2 weeks ago


Johannesburg, Gauteng, South Africa FirstRand Full time
About us, purpose, experience and qualifications

about us:

purpose:

  • To support Human Capital by facilitating, developing and executing a communications and employee engagement strategy

experience and qualifications:

  • Required Qualification
  • Relevant degree or similar
  • Technical Knowledge/ skills and experience:
  • Minimum of 5 years' experience in a Communications Manager role
  • In depth knowledge of:
  • Corporate internal and employee communications strategies
  • Content creation and review across multiple areas and channels
  • Writing, Editing, web knowledge and digital innovation
  • Word, Excel and PowerPoint
  • Business to Business marketing and ways of working
  • Corporate Investment Banking, markets and competitors (advantageous)
  • Culture and talent retention
  • Relevant product knowledge (advantageous)
  • Experience:
  • Project management (including vendors)
    additional requirements:

responsibilities:

  • Accountable for the execution of the Human Capital Employee Engagement Strategy
  • Contribute to the analysis and translation of the strategy into an annual communication plan, highlighting key messages throughout the calendar year Writing:
  • Create and draft communication messages in consultation with Human Capital prior to briefing of a design team, where necessary
  • Prepare, review and quality assure all new communications, including drafting and maintaining web content, ensuring consistency of style and tone

Macro environment:

  • Understand industry trends and best practice, competitor activities, new technologies and innovations to analyse and identify Bank wide opportunities and challenges to optimise employee engagement Business alignment:
  • Display an understanding of the strategic intent and direction of the Company and how the different BUs contribute to the overarching RMB objectives across the Ecosystem (includes India, Africa, London and FNB)
  • Perform a strategic partnership role in translating and aligning internal communication tactics to support and enable Company objectives and culture.
This includes the creation and implementation of an internal communications roadmap and calendar across all channels/BUs Brand management:

  • Client
  • Work closely with the executive team as well as BU's and support functions to craft internal communications plans which will encourage employee engagement and alignment of strategy Insights and analytics:
  • Align with Research to identify and monitor effective benchmarks for measuring the impact of internal communication tactics and engagement Digital and direct marketing:
  • Drive and manage the utilisation of a mix of communication channels, with a key focus on digital and content to drive impactful communications. This includes the development of next generation capabilities to enable leading practice employee experience
  • Integrate marketing channels with the objective to improve overall user experience and staff engagement Advertising:
  • Collaborate with the advertising team to source stories and share key wins and successes internally
  • Communications
  • Plan and deploy all bankwide communication requirements. This includes content writing, drafting executive messages and proofreading
  • Work with Marketing, Business and External stakeholders to implement communications projects/initiatives that impact across the company
  • Ensure effective and efficient delivery of key projects on time and within budget Supplier management:
  • Financial management:
  • Develop, plan and manage short
- to medium-term marketing budgets taking into account business, budget priorities and constraints

  • Drive commerciality in approach

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