Digital Marketer for An SEO Agency

2 weeks ago


Johannesburg, Gauteng, South Africa Outreach Mama Full time

Job Posting:
Digital Marketing Specialist

Company:
Outreach Mama

Location:
Remote

Job Type:
Full Time

ABOUT US
We are an SEO agency that specializes in the off-page aspect of SEO.

We deliver effective, scalable link building campaigns to generate high-quality, Google-friendly backlinks pointing back to our clients' websites targeting specific pages and keywords.


We are based in the US, but the majority of our employees are from Europe (mostly Serbia, but also Croatia, Montenegro, North Macedonia, etc.).

There are currently around 30 people working at OutreachMama (link builders, account managers, administrative and sales assistants, upper management), as well as around 20 writers.

As our client numbers grow, so does our need to hire more people. We are currently looking for a Digital Marketing Specialist.

Core Responsibilities:

  • Develop marketing strategies and plans for all our marketing efforts.
  • Monitor the performance of digital marketing campaigns, report and assess against goals (ROI and KPIs).
  • Collaborate with the team to plan, create, and add content to the site and social channels.
  • Use current and future analytics tools and data to drive conclusions and improve/optimize marketing implementation.
  • Brainstorm new and create growth strategies.
  • Stay on top of marketing trends and provide insights on improvement within the business.
  • Experiment with a variety of organic and paid acquisition channels like content creation, content curation, payperclick campaigns, social media, lead generation campaigns, copywriting, performance analysis, etc
  • Translate marketing vision into specific projects, action plans, and strategies by developing, implementing, and managing all digital media strategies and campaigns, with the aim of increasing brand awareness, customer engagement, and onboarding new customers.
  • Review current marketing campaigns for weaknesses and develop solutions within budget constraints.
  • Monitor, measure, and analyze the success of each campaign, and show the Return on Investment (ROI) via weekly/monthly reports
  • Analyze competitor activity and stay up to date with the latest digital marketing trends
  • Recruit and manage external contractors and freelancers if necessary
  • Coordinate with clients and teammates to execute on the SEO strategy effectively and efficiently.
  • Collaborate with the marketing and sales team to improve the ways we communicate our expertise and attract stellar clients.

Qualifications:

  • At least 2 years of experience in digital marketing, with a proven track record of success.
  • Strong understanding of analytics and datadriven decisionmaking.
  • Quick learner with a strong desire to stay uptodate with the latest digital marketing trends and techniques.
  • Excellent written and verbal communication skills in English.
  • Strong organizational and time management skills, with the ability to manage multiple projects simultaneously.
  • Excellent organizational skills and attention to detail.
  • Fast learner and selfstarter.
  • Ability to distill and translate complex concepts and technical information into practical marketing language.


Proactivity
  • Acts without being told what to do and has the ability to foresee needs before they arise.


Strong work ethic
  • Possesses a strong willingness to work hard and getthejobdone attitude.

WORK SCHEDULE:

  • Fulltime position (8 hours a day, Mon-Fri)

BENEFITS

  • Competitive salary starting at $1700 per month, commensurate with skills and experience
  • Exciting longterm growth opportunities within our expanding team
  • Paid leave of 3 weeks per year
  • Dedicated 5 days off for national and religious holidays

APPLICATION AND INTERVIEW PROCESS

  • Please send a resume and mention "Digital Marketer" so we know you've read the entire ad.
  • If you apply, we'll do our best to respond promptly and let you know if you qualify for an interview.

Salary:
R31,000.00 per month

Application Question(s):

  • What word should you mention so we know you read the job description

Experience:

- digital marketing?: 2 years (preferred)

Application Deadline: 2023/04/19
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