Media Planner

Found in: Talent ZA C2 - 2 weeks ago

Sandton, South Africa Publicis Groupe Full time

Job Description

As Digital/ATL Media Planner you will be responsible for planning, negotiating and executing media plans, managing day-to-day planning and analysis while maintaining strong relationships with publishers and partner agencies.

Your specific responsibilities will be:

• Assisting digital media strategy and other media planners development for top tier clients

• Developing and managing digital media and ATL plans; negotiating and purchasing media

• Managing the day-to-day implementation, and optimization of campaign activities

• Managing campaign authorizations, budgets, and reconciliation process

• Interacting daily and maintaining rapport with media publishers

• Analysing research data and media/marketing information; sharing information with clients

• Monitoring and assessing ongoing campaign performance; assisting in strategic analysis of campaigns

• Other responsibilities as assigned

Qualifications

What we are looking for:

• Bachelor’s degree related with Advertising, Marketing or Economics, or a minimum of 1 year of experience working in digital planning (display)

• Good use of digital planning tools: MS Office, TomMicro or Galileo, Comscore and Verification

• Able to express oneself clearly and concisely in oral communications

• Writes in a clear, compelling, and concise manner

• Organizes ideas and information logically and sequentially

• Develop client reports that are clear, compelling, and persuasive

• Ensure key information is provided to team regarding client issues, internal agency issues, changes in account status, etc.

• Fluent in English (minimum B2)

• Have offline media planning knowledge and heave users of media planning’ tools

• Know and use all digital disciplines: Display, SEM, SEO, Affiliation, Social, Programmatic

Additional requirements

Acknowledge and commit to comply with our internal procedures intending to prevent bribery and corruption Show special awareness and embrace our compliance culture, especially in matters related to anti-bribery and anti-corruption Be a role model and lead by example complying with the Business Unit internal procedures, including those regarding the Bribery and Corruption Management Framework

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