Social Media Coordinator

1 month ago


Sandton, South Africa Hubstaff Full time

Introduction:

We are seeking a dynamic and creative Social Media Coordinator to join our marketing team. The ideal candidate will be responsible for developing and implementing our social media strategy in order to increase our online presence and improve our marketing and sales efforts. This role is crucial for enhancing brand awareness within the digital space as well as driving website traffic and acquiring leads/customers.

Key Responsibilities:

Develop, implement, and manage our social media strategy, defining most important social media KPIs. Manage and oversee social media content, ensuring it is informative, engaging, and aligned with our brands tone and aesthetics. Measure the success of every social media campaign and report on ROI. Stay up to date with the latest social media best practices and technologies. Use social media marketing tools such as Buffer, Hootsuite, etc. Work with copywriters and designers to ensure content is informative and appealing. Monitor SEO and user engagement and suggest content optimization. Communicate with industry professionals and influencers via social media to create a strong network. Train and supervise other team members on best social media practices. Assist in the management of website content with an eye toward optimizing and improving our online presence.

Qualifications:

Proven work experience as a Social Media Coordinator or similar role. Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+, and other social media best practices. Understanding of SEO and web traffic metrics. Experience with doing audience and buyer persona research. Good understanding of social media KPIs. Familiarity with web design and publishing. Excellent multitasking skills. Critical thinker and problem-solving skills. Team player. Good time-management skills. Great interpersonal, presentation, and communication skills. Educational background in Marketing or relevant.

This position offers an exciting opportunity to be part of a forward-thinking team and to make a significant impact on our company's online presence. We look forward to seeing how you can help us grow our digital footprint and community engagement.



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