ATL Media Planner

6 months ago

Sandton, South Africa Starcom Full time

Job Description

The ATL Media Planner is expected to be data driven, insights lead and a creative thinker, who strives to make meaningful impact on the business. 

This role demands confidence, presence and the skills to make a meaningful impact. Never just taking and executing orders - Starcom Planners are expected to direct, inspire and add value at every turn.

A high level of collaboration, a willingness to teach others and a real desire to push the boundaries is what will be expected.

In addition, this role requires a high degree of accountability and responsibility over the digital media investments we are entrusted to manage.

Some working outside the standard working hours may be necessary.

Daily Activities:

Produce TV, radio and print plans Liaise with the outdoor planner for OOH plans  Produce reach curves and optimization analyses for strategic input Provide guidance and analysis on the best performing titles, channels, programs and stations for optimal delivery. Obtaining Media Schedule approvals from clients Chase outstanding creative Compile and deliver Proof of Life documents. Attend internal and external client status meetings Managing the CE’s and PO process and ensuring this accurately tracked and monitored with the buyers. Produce and deliver Post Campaign Reports Respond to Global Report Requirements  Maintain a good relationship and understanding of media owner platforms

Qualifications

Qualifications:

Telmar Advanced Excel Intermediate Power Point Intermediate

Experience:

At least 5 years of ATL media planning

Hard Skills:

Able to effectively project manage Numerically strong and analytically able Strong communicator with effective interpersonal relationships across team and clients Advanced IT skills including Microsoft Word, best-in-class Power Point, Excel, Outlook and web-based applications. The ability to synthesize and reduce different inputs to create a well-considered and accurate representative view. English fluency and language skills for effective business writing Strong presentation skills Solid data interpretation and analytics skills Be able to exercise strategic principles and structured thinking to tackle business development projects assigned by client Be able to select appropriate frameworks, tools and approaches to use in solving client problems Develop strategies that interpret cultural and social trends as well as data relevant to client business

Soft Skills

Is open to constructive feedback and challenges accordingly. Is effective at building relationships and working as a team Shows leadership and decision-making ability Manages change well – adapts and remains flexible to business priorities Ability to collaborate without ego as well as work effectively independently Is willing to transfer skills and share knowledge openly Ability to self-start and self-manage

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